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Tour De France A Bargain For Sponsors As Team Sponsorships Drop 50%

Published in SportsBusiness Daily Global on 07 / 29 / 14

The Tour de France "is a bargain for sponsors, courtesy of Lance Armstrong," according to Danielle Rossingh of BLOOMBERG. The event "could once demand large investments from potential backers." Hilversum, Netherlands-based sports marketing consultant Frank van den Wall Bake said that tainted by dopi...

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Tags: Marketing and Sponsorship, Europe

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04/01/14
Yas Marina Circuit To Add 4,500 Seats

The Abu Dhabi Grand Prix will "increase the spectator capacity" at the Yas Marina Circuit by another 4,500 for the '14 season, according to N.D. Prashant of the GULF NEWS. The news was announced at a press conference by newly appointed CEO Al Tarek Al Ameri. A new extension "has already been added" ...

Tags: Events and Attractions, Middle East

04/01/14
Dates May Change For Hong Kong Sevens

The Hong Kong Sevens "will have to be pushed back a fortnight" to mid-April in '16 if the Hong Kong Rugby Football Union's "ambition to become the climactic final leg" of the Int'l Rugby Board Sevens World Series "is to be realised," according to Alvin Sallay of the SOUTH CHINA MORNING POST. HKRFU C ...

Tags: Events and Attractions, Asia

04/01/14
Event Notes

The Eritrean national football team, which has "a history of players defecting when on international duty, have withdrawn from the African Nations Cup qualifiers." The team was "due to play newcomers" South Sudan in one of two preliminary round fixtures in April. South Sudan "now proceed to the next ...

Tags: Events and Attractions

03/31/14
AFL Crowds Voting With Their Feet

Australian Football League fans "are continuing to vote with their feet" about the AFL's new variable pricing for games, "with lower-than-expected crowds again a theme in round two of the new season," according to Rohan Connolly of THE AGE. AFL Fans Association President Brian Clarke said that the n ...

Tags: Events and Attractions

03/31/14
IPL Opening Ceremony May Lose Glitter

This year's Indian Premier League Opening Ceremony "could be a less vibrant affair," according to Digbijay Mishra of the Indian BUSINESS STANDARD. The Board of Control for Cricket in India plans "to keep the event low-key amid allegations of spot-fixing and betting in last year's tournament." Source ...

Tags: Events and Attractions

03/28/14
Malaysian Grand Prix To Honor MH370

F1 "will pay tribute to the passengers on missing flight MH370 at Sunday's Malaysian Grand Prix," according to the BBC. Drivers "are expected to carry messages on cars and helmets and there will be a minute's silence before the race." Mercedes driver Lewis Hamilton said, "It's devastating to hear ab ...

Tags: Events and Attractions, Asia

03/28/14
Violence Plagues World Cup Host

Tensions "are running high" in Rio de Janeiro, according to Samantha Pearson of the FINANCIAL TIMES. Last week "the captain of the favelas’ new so-called pacification police unit, the UPP, was shot" -- the latest in a wave of attacks against police that comes less than 80 days before hundreds ...

Tags: Events and Attractions, South America

03/28/14
HK Concerned About Asian Games Track

Concerns "have been raised" by Hong Kong's cycling officials after finding out that the city's riders "will have to race on an old-fashioned, outdoor track venue" at the Asian Games in Incheon this summer, according to Chan Kin-wa of the SOUTH CHINA MORNING POST. Cycling "is a major source of potent ...

Tags: Events and Attractions

03/28/14
Softball Champion Nations Revealed

The 16 national teams to participate in the Int'l Softball Federation Women's World Softball Championship held in August in Haarlem, Netherlands have been announced. Asia will be represented by Japan, China and Chinese Taipei. The Americas will send Canada, Cuba, the Dominican Republic, Puerto Rico, ...

Tags: Events and Attractions

03/28/14
Event Notes

Int'l Swimming Federation President Julio Maglione said that Sochi "would be the ideal location for the 2020 world short course championships." Maglione said that "he couldn't think of another venue." There is "currently no 25m pool among the six coastal arenas" ( R-SPORT, 3/27 ). ... Australian F ...

Tags: Events and Attractions

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