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Murray Is Unlikely To Renew Sponsorship Deal With Adidas, Industry Sources Say

Published in SportsBusiness Daily Global on 10 / 01 / 14

Sources inside the equipment industry said that Andy Murray's long-standing sponsorship deal with adidas "is unlikely to be renewed at the end of the season," according to Sim Briggs of the London TELEGRAPH. The Scottish player is going "in search of one last big kit deal to cover the final five yea...

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Tags: Marketing and Sponsorship, United Kingdom

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06/27/14
Cash Falls Foul Of Wimbledon Dress Code

Former Wimbledon champion Pat Cash "has pulled out of its veterans' competition after his tennis shoes fell foul of the tournament's dress code," according to Esther Addley of the London GUARDIAN. Players were warned before this year's tournament that officials "would be rigorously enforcing its rul ...

Tags: Events and Attractions, United Kingdom

06/27/14
Work At Sochi F1 Racetrack Continues

Organizers of the first Russian F1 Grand Prix are continuing with their preparations and announced the opening of another stand, according to the SID. The new construction in the Olympic host city of Sochi "will be located at the end of the start and finish straight and provides seating to 7,000 spe ...

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06/27/14
Euroleague Final 4 To Cost Madrid $1.6M

The Community of Madrid will spend €1.2M ($1.6M) organizing the 2015 Euroleague Final Four, according to the EFE. The event "could have an economic impact" of more than €50M ($68M). Madrid Community Government spokesperson Salvador Victoria said that Madrid's "celebration of the 2015 'Fina ...

Tags: Europe, Events and Attractions

06/26/14
WC Blamed For Slow Wimbledon Sales

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Tags: Events and Attractions, United Kingdom

06/26/14
Mountain Dew Launches Euro Dew Tour

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Tags: Events and Attractions, Europe

06/26/14
Event Notes

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06/25/14
BCCI Gets Approval For India-Pakistan Series

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Tags: Events and Attractions, India

06/25/14
Wimbledon Security Confiscates Flasks

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Tags: Events and Attractions, United Kingdom

06/24/14
NASCAR's Richard Childress Eyeing V8

NASCAR Team Owner Richard Childress is "reportedly eyeing a move into V8 Supercars," according to the AAP. Childress is "said to be looking to buy a team in Australia or at least establish a technical partnership with an outfit in the category." Childress and Earnhardt Childress Racing Engines COO R ...

Tags: Australia, Events and Attractions

06/24/14
Channel Nine CEO Won't Move Origin

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