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Snack Brand Walkers Runs Ad Featuring Gary Lineker's Face On Muscular Frame

Published in SportsBusiness Daily Global on 05 / 04 / 16

British snack brand Walkers "took out a full-page ad" in The Sun on Tuesday, which featured "the face of its long-time brand ambassador, Gary Lineker, superimposed on a muscular frame" with "L.C.F.C" tattooed across his chest and wearing "nothing but underwear," according to Omar Oakes of CAMPAIGN...

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Tags: Marketing and Sponsorship, United Kingdom

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Bolton Wanderers Risk Administration

League Championship side Bolton Wanderers is "in a race against time to find a new buyer to avert the threat of entering administration," according to James Ducker of the LONDON TIMES. Bolton Manager Neil Lennon and his squad attended a meeting with the Professional Footballers’ Association Tu ...

Tags: Finance, United Kingdom

BDO Heads To Supreme Court

Scottish Championship side Rangers' liquidators BDO announced that it will "seek to overturn a Court of Session ruling on the club’s use of Employee Benefit Trusts" between '01 and '10, according to Paul Forsyth of the LONDON TIMES. This month, three judges ruled that "the controversial s ...

Tags: Finance, United Kingdom

Chelsea Submits Plans For New Stadium

Chelsea announced on Tuesday that it submitted a planning application to re-develop its Stamford Bridge ground "into a new 60,000-seater stadium," according to Martyn Herman of REUTERS. The current ground, which dates back to 1877 and has been home to the west London club since 1905, holds only ...

Tags: Facilities, United Kingdom

England Squash Pulls Out

England is one of six teams that has pulled out of the World Men's Squash Team Championships in Cairo "because of fears over security," according to the BBC. The U.K.'s Foreign Office considers Egypt to have a "high threat from terrorism." France, Germany, Finland, Canada and the U.S. are the o ...

Tags: Events and Attractions, United Kingdom

Investors Buy 13% Stake In CFG

Man City’s owners have sold a 13% stake in the club’s umbrella organization to Chinese investors for $400M, a move that values Man City and its sister companies at $3B, according to James Ducker of the LONDON TIMES. China Media Capital and CITIC Capital, an investment company, will ...

Tags: Finance, Asia, United Kingdom

McLaren CEO Eyes Sauber

Sources close to McLaren said that Chair & CEO Ron Dennis "has earmarked Sauber as a potential future second team for Honda," according to Adam Cooper of FOX SPORTS. Dennis "made it clear" on Monday that Honda could not supply Red Bull in '16 because the "time scale made it impossible for t ...

Tags: Franchises, United Kingdom

Grand National Seeks To Grow TV Audience

The start time of the Crabbie’s Grand National at Aintree in April has been put back by an hour to 5:15pm "in an attempt to increase viewing figures," according to Rob Wright of the LONDON TIMES. A "peak audience of 8.9 million watched Many Clouds win the world’s most famous race on Chan ...

Tags: Media, United Kingdom

Murray Says Talking To LTA Is 'Waste Of Time'

British tennis player Andy Murray said that talking to the Lawn Tennis Association about the future of British tennis is "a waste of his time," according to the BBC. The world number two "inspired Great Britain to win the Davis Cup for the first time in 79 years with victory over Belgium in Ghent" o ...

Tags: Leagues and Governing Bodies, United Kingdom

Crystal Palace Will Not 'Splash Out'

EPL side Crystal Palace co-Chair Steve Parish said that fans "should not expect the club to splash out on player transfers after securing substantial investment from two American sports team owners," according to Simon Jennings of REUTERS. Parish is "close to selling a stake in the south London ...

Tags: Franchises, United Kingdom

RFU Announces Record Revenue Of $313M

The Rugby Football Union announced record revenue of £207.9M ($313M) for '14-15 and a retained profit of £7.7M ($11.6M), according to the PA. It is the first time the annual report and accounts for the English game's governing body has exceeded £200M ($301.2M), a figure made p ...

Tags: Finance, United Kingdom

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