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Premiership Rugby Agrees To Partnership With StubHub For Premiership Rugby Final 2014

04 / 18 / 14

Premiership Rugby has agreed to a partnership with StubHub for the Premiership Rugby Final 2014. StubHub will be running its "Lucky Turnstile" promotion in the west car park where all fans will have the chance to win a range of prizes. StubHub already has partnerships in the U.K. with The O2, multip...

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Tags: Marketing and Sponsorship, Europe, United Kingdom

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Ashley Has Support In Rangers Bid

Scottish Third Division side Rangers Manager Ally McCoist has "welcomed the prospect" of Newcastle United Owner Mike Ashley buying a 10% stake in the Ibrox club, according to Brian Marjoribanks of the London DAILY MAIL. The billionaire is in talks with Rangers CEO Charles Green about "a joint ventur ...

Tags: Franchises, United Kingdom

ManU IPO Valued At $14 A Share

Shares in ManU’s initial public offering were priced at $14, below the $16 to $20 price range that underwriting banks had initially set, according to Mackenzie & Cotterill of the FINANCIAL TIMES. The lower price means the club and owners the Glazer family "will raise around $234M from the ...

Tags: Finance, North America, United Kingdom

Closing Ceremony Details Emerge

The London Games might be renamed the "Guessing Games" as Sunday's Closing Ceremony "looms into view" after Artistic Dir Kim Gavin said that everything from English composer Edward Elgar to English singer Adele should be expected, according to Mike Collett-White of REUTERS. The conclusion of the Gam ...

Tags: Olympics, United Kingdom

Post Olympics Boom Or Bust?

More than $1B in British sponsorship money flowed into the Olympics during the past seven years, and the marketplace is watching closely to see if any brands reserve some marketing dollars to support Olympic sports in the future. Team Great Britain, which has been supported over the last seven years ...

Tags: Olympics, United Kingdom

BBC Critcized For Cheering For Brits

BBC General Dir Mark Thompson has ordered channel controllers "to remember that other countries are competing in the Olympics as well as Team GB, and not to focus too heavily on British successes," according to Ben Webster of the LONDON TIMES. Thompson delivered the instruction Thursday in his daily ...

Tags: Olympics, United Kingdom

Henry: Anfield Naming Rights Possible

TOMKINSTIMES.com was invited to ask Liverpool FC Owner John Henry questions "as part of a new era of open communications." The questions were "devised by contributors" to the site. Q: As part of Fenway Sports Group's wider self-sustainability drive for LFC and in line with the FFP regulations, ...

Tags: International Football, United Kingdom

High Praise For London Venues

The Olympic Park, designed by British architect Kevin Owens, "is the greatest triumph" of the London Games, according to Philip Hersh of the CHICAGO TRIBUNE. Never has a mix of "functional space, greenery and eight sports venues, from the 80,000-seat Olympic Stadium to the 6,000-seat velodrome, been ...

Tags: United Kingdom, Facilities

Heineken House Leads Party Circuit

The Holland Heineken House in London has “become one of the biggest draws on the Olympic party circuit,” and it “prides itself on being the most boisterous of dozens of national hospitality houses set up at London landmarks for the duration of the Games,” according to Davies ...

Tags: Olympics, United Kingdom

Best Earning Olympic Athletes Named

U.K.-based Sponsorship Today compiled a list of the top Olympic sponsorship earners. The list includes only those athletes whose endorsements are derived mainly from activities as Olympians. Sprint racers offer the greatest appeal to sponsors, although swimmers come a close second. The list shows th ...

Tags: Marketing and Sponsorship, United Kingdom

Olympics Boost Ad Spending In Australia

Marketing and communications company STW Group has warned that a boost in advertising spending during the London Games "will result in the market being cannibalised later in the year as marketers pare back spending," according to Simon Canning of THE AUSTRALIAN. STW posted a net profit rise of 4.7% ...

Tags: Olympics, United Kingdom, Australia

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