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Premiership Rugby Agrees To Partnership With StubHub For Premiership Rugby Final 2014

04 / 18 / 14

Premiership Rugby has agreed to a partnership with StubHub for the Premiership Rugby Final 2014. StubHub will be running its "Lucky Turnstile" promotion in the west car park where all fans will have the chance to win a range of prizes. StubHub already has partnerships in the U.K. with The O2, multip...

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Tags: Marketing and Sponsorship, Europe, United Kingdom

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08/31/12
Paralympics Opening Ceremony Ratings

The London Paralympics Opening Ceremony "attracted an average audience of almost 8 million viewers -- making it one of the most-watched shows in Channel 4's 30-year history," according to John Plunkett of the London GUARDIAN. Wednesday night's "curtain raiser to the 11-day London 2012 Paralympic Gam ...

Tags: Media, Europe, United Kingdom

08/31/12
Finance Notes

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08/30/12
Strauss Resigns From Cricket

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Tags: People and Pop Culture, United Kingdom

08/30/12
Sponsors Use Opening Ceremony For Ads

Sponsors EDF, Lloyds TSB and Samsung "have launched fresh marketing drives" to mark Wednesday's Paralympic Games Opening Ceremony, according to Sebastian Joseph of MARKETING WEEK. EDF Energy "is running a competition" in Wednesday's Daily Mail Paralympic supplement to win £10,000 ($15,700). Ll ...

Tags: Marketing and Sponsorship, United Kingdom

08/30/12
Tottenham Release New Kit In FIFA 13

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Tags: International Football, United Kingdom

08/30/12
Man City Launches Kids Website

Man City has launched a website "aimed at targeting young football fans" as part of a new kids' membership theme called City Kicks, according to Daniel Farey-Jones of MARKETING MAGAZINE. City Kicks costs £20 ($32) a year and offers a seven-day trial that "allows youngsters to try before they b ...

Tags: Media, United Kingdom

08/30/12
Twenty20 Cricket To Lose Title Sponsor

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08/29/12
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Coe No. 1 Hope For BOA Chair

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Tags: Olympics, United Kingdom

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Olympics Fiasco Costs G4S $79M

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