Featured Story

Premiership Rugby Renews Partnership With Land Rover For Four Years

Published in SportsBusiness Daily Global on 08 / 26 / 16

Premiership Rugby announced it renewed its partnership with Land Rover for a further four years. Land Rover has been the official vehicle partner of Premiership Rugby since '04. Land Rover will continue investing in all levels of the game, from grassroots to elite, and will support the Land Rover Pr...

Read More

Tags: Marketing and Sponsorship, United Kingdom

More Stories

03/31/15
AHA Urges EPL To Look Beyond Booze

The Alcohol Health Alliance called on the Premier League to follow the lead of sporting organizations in France "and look outside the alcohol industry for future high profile sponsorship deals," according to Richard Siddle of HARPERS. Alcohol Health Alliance Chair Ian Gilmore wrote to EPL CEO Richar ...

Tags: Marketing and Sponsorship, United Kingdom

03/31/15
John Barnes Laments Lack Of Jobs

Former England and Liverpool winger John Barnes said black managers "struggle to find a new job after being sacked by a club," according to the BBC. The 51-year-old, who managed Scottish Premiership side Celtic and the Jamaica national team, has "not had a coaching job since being fired" by League T ...

Tags: International Football, United Kingdom

03/31/15
FA Considering Bid For 2030 World Cup

FA Vice-Chair David Gill believes that England could put in a "strong bid" to host the 2030 World Cup finals, providing FIFA's voting system is "shown to be free of malpractice," according to Matt Dickinson of the LONDON TIMES. The FA has a policy of not bidding for any FIFA tournament, "even at jun ...

Tags: International Football, United Kingdom

03/30/15
Southampton Owner Provides $30M Loan

EPL side Southampton Owner Katharina Liebherr "has strengthened her commitment to the club" with an additional £20M ($30M) loan, according to Nabil Hassan of the BBC. Liebherr "also gave the board permission to reinvest transfer income gained from last year's summer exodus of players." Southam ...

Tags: Finance, United Kingdom

03/30/15
Combined Debt Of EPL Clubs At $3.7B

The Premier League "has never been richer," with the most recent combined annual income for the current 20 clubs "soaring past" £3B ($4.5B) for the first time, according to Nick Harris of the London DAILY MAIL. But a review of the books also shows "club debts" standing at more than £2.5B ...

Tags: Finance, United Kingdom

03/30/15
RFU CEO Vows To Keep Six Nations Format

Rugby Football Union CEO Ian Ritchie promised that there "will be no tampering with the Six Nations' successful structure, particularly its place in the calendar following the dramatic finale to this year's championship," according to Paul Rees of the London GUARDIAN. World Rugby has set up a workin ...

Tags: Events and Attractions, United Kingdom

03/30/15
EPL May End Title Sponsorship

The Premier League "is considering abandoning its long-running title sponsorship‎ arrangements when Barclays' 15-year association with English football's top flight ends next year," according to Mark Kleinman of SKY SPORTS. The Premier League "is in talks with its shareholders, the 20 clubs, abo ...

Tags: Marketing and Sponsorship, United Kingdom

03/30/15
Jevans' Resignation Rocks ER2015 Prep

England's preparations for hosting the Rugby World Cup have been "rocked by the sudden resignation" of England 2015 Rugby World Cup CEO Debbie Jevans, according to Alex Lowe of the LONDON TIMES. Jevans, who withdrew from an engagement on Friday "citing illness, has announced her decision to leave En ...

Tags: Leagues and Governing Bodies, United Kingdom

03/30/15
Budweiser To Launch Dream Goals Spot

Budweiser has initiated a televised hunt to find the U.K.'s best goal scorers in the form of a Sky Sports ad starring Gary Neville, Jamie Redknapp and Ed Chamberlin, according to John Glenday of THE DRUM. Dream Goals will premiere on Monday and "invites amateur footballers to submit videos of t ...

Tags: Marketing and Sponsorship, United Kingdom

03/27/15
Hangin' With ... Richard Wright

RICHARD WRIGHT is the general manager of New Balance Football. Wright, a 33-year industry veteran, has developed football footwear for Nike, adidas and Umbro before joining Warrior to develop its Warrior Football line. In August, Warrior's parent company, New Balance, announced the decision ...

Tags: People and Pop Culture, United Kingdom, North America

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug