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Everton Signs Research Partnership With Liverpool Hope University

Published in SportsBusiness Daily Global on 10 / 20 / 16

EPL side Everton partnered with Liverpool Hope University in a "research partnership to provide insight into fanbase development and commercial growth," according to SOCCEREX. Hope University will offer its academic resources to the club "to suppor...

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Tags: Marketing and Sponsorship, United Kingdom

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Women's Cricket League To Begin In '16

The first Women's Cricket Super League was launched by the England & Wales Cricket Board at Loughborough on Thursday in an "initiative to raise standards and interest in the sport," according to Richard Hobson of the LONDON TIMES. Although specific details are "sketchy, the franchise-based compe ...

Tags: Leagues and Governing Bodies, United Kingdom

Ashley Fined $1,600 By SFA

The Scottish FA has "thrown out" EPL side Newcastle Owner Mike Ashley's appeal after being found guilty of breaching "dual ownership" rules -- but reduced his fine to just £1,000 ($1,600), according to the Scotland DAILY RECORD. The world's 318th richest man had initially been fined £7, ...

Tags: Franchises, United Kingdom

Fans To Launch England Rugby WC Shirt

Canterbury and England Rugby put the launch of the England Rugby World Cup shirt in the hands of supporters, giving them the exclusive chance to reveal the shirt before anybody else on July 6. For the first time ever, fans will exclusively reveal the shirt Stuart Lancaster’s men will wear on ...

Tags: Marketing and Sponsorship, United Kingdom

William Hill Apologizes For Gambling Ad

Bookmaker William Hill has admitted that it was "unacceptable" to "include images of a child and teddy bears in ads posted on Twitter," according to MARKETING MAGAZINE. In response to a single complaint made about the ads, the Advertising Standards Authority said that the images "should not appear a ...

Tags: Media, United Kingdom

Scottish Rangers Shareholders Back Board

Just more than half of Scottish Championship side Rangers' shareholders "have voted against the immediate repayment" of a £5M ($7.8M) loan provided by shareholder Mike Ashley, according to the BBC. The EPL side Newcastle owner, who also has a 9% stake in Rangers, called Friday's extraordinary ...

Tags: Franchises, United Kingdom

London O2 May Not Keep ATP World Tour

Although the ATP "remains hopeful that its year-ending climax, the World Tour Finals, will be held at the O2 arena" in London for a further three years, reports claiming that the deal has been "finalised have been described as 'distinctly premature,'" according to Barry Flatman of the LONDON TIMES. ...

Tags: Facilities, United Kingdom

QPR Midfielder Sandro Without Work Permit

EPL side Queens Park Rangers Brazilian midfielder Sandro "did not have a work permit last season although the club deny he has been deported," according to the BBC. The 26-year-old -- reportedly signed for £10M -- "did not have the necessary paperwork." A QPR statement said, "The club is in di ...

Tags: International Football, United Kingdom

Chelsea Makes Moves On Stadium Expansion

Chelsea will seek to "allay any concerns from local residents and businesses" over a possible redevelopment of Stamford Bridge at a series of meetings this month, according to Gary Jacob of the LONDON TIMES. The west London club has "drawn up plans for increasing the capacity of the stadium" af ...

Tags: Franchises, United Kingdom

Ennis-Hill Loses Sheffield United Stand

Just months after criticizing the club over its connections with convicted rapist Ched Evans, heptathlete Jessica Ennis-Hill is to have her name removed from League One side Sheffield United's oldest stand, according to the LONDON TIMES. The club has opted to rename the Jessica Ennis-Hill Stand afte ...

Tags: Marketing and Sponsorship, United Kingdom

Tom Fox Talks FIFA, Sepp Blatter

Premier League club sponsors have not become jittery following the FIFA scandal but Emirates axed its sponsorship of FIFA because it thought football’s world governing body had become tarnished, according to Aston Villa CEO Tom Fox. Fox said, "I don’t think the individual clubs necessar ...

Tags: United Kingdom, Marketing and Sponsorship

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