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Murray Is Unlikely To Renew Sponsorship Deal With Adidas, Industry Sources Say

Published in SportsBusiness Daily Global on 10 / 01 / 14

Sources inside the equipment industry said that Andy Murray's long-standing sponsorship deal with adidas "is unlikely to be renewed at the end of the season," according to Sim Briggs of the London TELEGRAPH. The Scottish player is going "in search of one last big kit deal to cover the final five yea...

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Tags: Marketing and Sponsorship, United Kingdom

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Bandsports Acquires French Open Rights

Bandsports, from the group Bandeirantes de Comunicação, has acquired the exclusive rights to the French Open in Brazil from '13-17. The deal allows Bandsports to broadcast matches across all its media platforms. Bandsports Production and Operation Dir Evandro Figueira said that the agr ...

Tags: Brazil, Media

Corinthians Set To Break Ticket Record

Brasilerio club Corinthians "could establish a new record" for revenue through ticket sales in a season after facing Ponte Preta at the Parque São Jorge stadium Wednesday night, according to João Pontes of IG.com.br. This season, the club has played 31 home matches and collected R$30.8 ...

Tags: Brazil, International Football

Chile Enacts New Football Violence Law

Chile's Vice President Rodrigo Hinzpeter Monday announced a new law that "applies stiff penalties against violence" at football stadiums, according to XINHUA. Hinzpeter enacted the law that "makes it mandatory for a public prosecutor to be present at a match, and holds team owners responsible for ac ...

Tags: International Football, South America

ESPN Announces Copa Do Brasil Rights

ESPN has taken the media rights to the first Copa do Brasil U20 tournament, recently established by the the Brazilian Football Confederation (CBF) and SportPromotion, the sports broadcaster will announce Wednesday. The inaugural edition, a 32-team knockout competition, will take place from Oct. 2-De ...

Tags: Brazil, Media, ESPN

Minister Says Brazil Is Ready For Events

Brazil Deputy Sports Minister Luis Fernandes, who attended the Paralympic Closing Ceremony Sunday, predicted that "national pride would ensure the Games in Rio de Janeiro would be every bit as successful as London," according Martyn Herman of REUTERS. Fernandes said, "I think it has made things more ...

Tags: Olympics, Brazil

World's Biggest LED Screen Set For Brazil

Lighting manufacturer Osram "will build the worldwide biggest LED stadium panel" at the Arena Corinthians São Paulo, according to Thomas Kletschke of INVIDIS.de. Osram "will equip the Arena Corinthians," which will host the opening game of 2014 World Cup, "with modern and energy efficient lig ...

Tags: Facilities, Europe, Brazil

São Paulo Agrees To Semp Toshiba Deal

Brasileiro club São Paulo has agreed to a R$53M ($26M) deal with electronics manufacturer Semp Toshiba through the end of '14, according to Gabriel Saraceni of LANCENET.com.br. The club had gone eight months without a primary sponsor but will now have the company's logo on the front and back ...

Tags: Brazil, Marketing and Sponsorship

Valuation Of Brasileiro Palyers

With the transfer window for most European leagues having closed on Friday, Brazilian consulting agency Pluri Consultaria reported on the impact it had on the value of the players in Brasileiro clubs. Since the start of the season, the Brasileiro has lost €43M ($54M) in player value. The worth ...

Tags: International Football, Brazil

Coke Running FIFA Mascot Campaign

FIFA sponsor Coca-Cola "will inaugurate its communication plan" for the 2014 World Cup with a campaign created by advertising agency Wieden+Kennedy, according to Felipe Turlão of MEIO&MENSAGEM. The campaign created by the company's São Paulo office will allow Brazilians "to send su ...

Tags: Marketing and Sponsorship, Brazil

FIFA Looks Into South America Trades

FIFA received new information about player transfers in South America as football's ruling body "looks into the €19M ($23.8M) trade of Brazilian striker known as 'Hulk' to Porto," according to Alex Duff of BLOOMBERG. Argentina's federal tax agency wrote to the football authority last week to sa ...

Tags: International Football, Europe, South America, FIFA

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