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FIBA World Cup Court Provider Connor Sports Embracing Company's Biggest Int'l Project

Published in SportsBusiness Daily Global on 08 / 22 / 14

Viewers tuning into FIBA World Cup games in August and September will notice consistent but distinct designs on the courts at the venues in Barcelona, Madrid, Granada, Sevilla, Bilbao and Gran Canaria. One of two companies -- along with FIBA presenting partner Beko -- with a brand prese...

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Tags: Europe, Facilities

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06/27/14
FIFA Cracks Down On Ambush Marketing

FIFA is cracking down on ambush marketers to protect its official sponsors and partners. Prior to the start of this year’s World Cup in Brazil, FIFA forced the host country to pass legislation that allows it to be more aggressive in combating ambush marketing. The reason for such drastic measu ...

Tags: Marketing and Sponsorship, Europe, Brazil

06/27/14
Adidas Drops Suárez From WC Activities

Adidas has dropped Uruguay striker Luis Suárez "from all commercial activities for the rest of the World Cup in Brazil and set for talks at the highest level with the player and his representatives at the end of the tournament," according to Adam Crafton of the London DAILY MAIL. A company st ...

Tags: Marketing and Sponsorship, South America

06/27/14
FIFA Investigating Neymar's Underwear

Brazilian news site UOL.com reported FIFA is investigating Brazilian player Neymar "for displaying prohibited underwear during his country's 4-1 win over Cameroon on Monday," according to Troy Machir of SPORTING NEWS. Part of Neymar's Speedo undergarments "were exposed during the customary post-mat ...

Tags: Brazil, International Football

06/27/14
Premiership Rugby Starts TRY Rugby Program

A new scheme from Premiership Rugby will offer children and young people in South America the opportunity to play a new sport through its TRY Rugby program. The program offers disadvantaged youth a chance to learn new skills such as leadership, social inclusion, teamwork and respect and also support ...

Tags: Leagues and Governing Bodies, Brazil

06/27/14
Two Ghana Players Sent Home From WC

The Ghana FA announced that Ghana midfielders Sulley Muntari and Kevin-Prince Boateng "have been suspended indefinitely from the national team and sent home from the World Cup in Brazil for disciplinary reasons," according to the London TELEGRAPH. The association claimed the decision to suspend Munt ...

Tags: International Football, Brazil

06/26/14
FIFA Launches Investigation Into Suárez

Uruguay striker Luis Suárez "faces being sent home from the World Cup in disgrace" after FIFA charged the Liverpool striker with biting Italy’s Giorgio Chiellini, according to Bonnici, Cue, Barrett & Hawkey of the LONDON TIMES. Suárez could receive a ban of up to 24 int'l mat ...

Tags: International Football, Brazil

06/26/14
Ghana Players To Receive $3M In Cash

Ghana has sent a plane carrying $3M in cash to Brazil to "pay the World Cup appearance fees" owed to the national team, according to Ekow Dontoh of BLOOMBERG. Ghana Deputy Sports Minister Joseph Yammin said, "The players insisted that they will want physical cash." Ghana President John Dramani Maham ...

Tags: International Football, Africa, Brazil

06/26/14
Deaths Spur Booze Ban Across Colombia

Colombian police said that "at least 10 towns and cities joined Bogota in banning alcohol sales" on Tuesday as the national team won first place in its World Cup group, after "prior revelries left more than 10 people dead," according to Medina & Jenkins of BLOOMBERG. Cali, the country's third-bi ...

Tags: International Football, South America

06/25/14
Adidas: World Cup Push Sales To $2.7B

German sportswear firm Adidas expects to meet its target for 2 billion euros ($2.7 billion) of soccer sales this year as the World Cup fires demand for its shirts, boots and balls, it said on Tuesday. "I can confirm that we will reach the 2 billion euros for the first time in the history of our ...

Tags: International Football, Brazil

06/20/14
Global Press Reacts To Spain's Loss

The global press "said good-bye" to the Spanish national team following its 2-0 loss to Chile on Wednesday, according to Jesús Balseiro of AS. The loss, which means defending World Cup champ Spain will not advance beyond the group stage, led to newspapers throughout the world weighing in on t ...

Tags: International Football, Brazil, Europe

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