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Bayern Munich Signs Premium Partnership Agreement With Software Company SAP

Published in SportsBusiness Daily Global on 08 / 20 / 14

Bayern Munich has a new premium partner. The Bundesliga club signed an agreement with software manufacturer SAP SE for an initial three-year term. The partnership aims for sporting and commercial success through the use of innovative technologies, with the goal of simplifying and efficiently structu...

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Tags: Marketing and Sponsorship, Europe

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02/14/14
Curitiba Arena Will Be Ready For World Cup

Curitiba World Cup Secretary Reginaldo Cordeiro said that the city's stadium that is "facing exclusion from the list of venues is likely to be completed just six weeks before this year’s tournament in Brazil," according to Tariq Panja of BLOOMBERG. Curitiba spokesperson Alvaro Borba said, "The ...

Tags: Facilities, Brazil

02/13/14
Santos Takes Action Over Neymar Deal

Neymar's former club Santos has "sought a Brazilian court injunction to get access to all the documents relating to the player's controversial transfer to Barcelona last summer," according to Dermot Corrigan of ESPN. The Brazilian club has contacted both Barça and Neymar's father to "try to ...

Tags: Finance, Brazil

02/13/14
Peñarol Breaks Ground On New Stadium

Uruguayan football side Peñarol on Wednesday began construction of what "will be the club's new stadium, which will seat 40,000 and be located on the outskirts of Montevideo," according to the EFE. Peñarol President Juan Pedro Damiani said, "I believe this is an enormous triu ...

Tags: Facilities, South America

02/12/14
Corinthians Renew Deal With Caixa

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Tags: Marketing and Sponsorship, Brazil

02/12/14
Mexico, Peru Football Reach Agreement

Mexican second division football President José Vázquez Ávila announced on Monday an agreement with Peru's second division -- to be called the México-Perú MR MT -- which will "allow for the exchange of youth players with the goal of strengthening both leagues," acc ...

Tags: International Football, North America, South America

02/10/14
Brazil: 100K Security Personnel For Cup

At least 100,000 security personnel "will be deployed across Brazil for the World Cup," according to the AFP. Andrei Rodrigues, special secretary for security & safety at major events, said that "the total number on duty during the tournament would be double that for the 2013 Confederations Cup. ...

Tags: International Football, Brazil

02/07/14
Brazil May Face Water Shortages

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Tags: International Football, Brazil

02/07/14
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Tags: Media, South America

02/07/14
Brazilian Club To Open Fast Food Chain

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Tags: Marketing and Sponsorship, Brazil

02/05/14
MLS To Organize World Cup Warm-Ups

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