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McDonald's Awards World Cup Brief To Leo Burnett London

Published in SportsBusiness Daily Global on 08 / 17 / 17

McDonald's expanded its relationship with Leo Burnett London after "awarding the agency its global sports sponsorship activity for next year's football World Cup," according to Omar Oakes of CAMPAIGN LIVE. The Publicis Groupe agency, which works on McDonald’s U.K. business, won the accoun...

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Tags: Marketing and Sponsorship, Russia

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Mutko Calls UKAD Chair 'Unsportsmanlike'

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Tags: Olympics, Russia, United Kingdom

Russia To Face 'Necessary Actions'

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Tags: International Football, Russia

Host Cities Prep For Confederations Cup

Host cities for the upcoming FIFA Confederations Cup in Russia are getting ready for next year’s "Tournament of Champions" with a campaign being rolled out in Kazan, Moscow, St. Petersburg and Sochi. Information about the Confederations Cup has appeared in airports and train stations in a ...

Tags: International Football, Russia

Sochi Stripped Of World Championships

Sochi "will not host the 2017 bobsleigh and skeleton World Championships," according to the BBC. The Int'l Bobsleigh & Skeleton Federation said that it would not be "prudent" to hold the championships in Russia, a country accused of state-sponsored doping. A new host city "will be named for ...

Tags: Events and Attractions, Russia

Latvia To Boycott 2017 IBSF Worlds

Latvia "became the first nation to say they will boycott the bobsleigh and skeleton World Championships in Sochi," according to Nick Hope of the BBC. Pressure "is mounting on authorities to strip the Russian city of the March event after a report claimed more than 1,000 Russians benefited from state ...

Tags: Events and Attractions, Russia, Europe

Inquiry Into Russian Doping Implicates 1,000

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Tags: Leagues and Governing Bodies, Russia

IOC Extending Measures Against Russia

The IOC said that it extended provisional measures against Russia over its doping scandal "until further notice" pending the evaluation of a World Anti-Doping Agency-commissioned report, according to Karolos Grohmann of REUTERS. The measures, first imposed on July 19 following the publication o ...

Tags: Olympics, Russia

Russian Athletes May Participate Under Neutral Flag

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Tags: Events and Attractions, Europe, Russia

Russia Calls For Help In Doping Probe

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Tags: Russia, Olympics

RPL Attendance Continues To Decline

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Tags: International Football, Russia

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