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Caribbean Premier League Signs First U.S. Broadcast Deal With One World Sports

Published in SportsBusiness Daily Global on 06 / 24 / 16

The Caribbean Premier League has signed its first U.S. broadcast deal as its four-day cricket festival in Florida is heading for a sellout. The T20 cricket tournament, which will kick off its fourth season on Wednesday, agreed to a three-year partn...

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Indian Wells CEO Criticizes WTA

Indian Wells CEO Raymond Moore said that women players "ride the coattails of the men" in comments before Serena Williams met Victoria Azarenka in the finals of the BNP Paribas Open on Sunday, according to ESPN. Later, he apologized, but not before Williams "had a chance to react." Based on multiple ...

Tags: Events and Attractions, North America

World Indoors Trying To Put Spotlight On Track

With no Russians, "few stars and the sport engulfed in a doping crisis the world indoor athletics championships begin this week with officials holding their breath and eager to put the spotlight back on the track," according to Steve Keating of REUTERS. That, however, "could be a tall order for ...

Tags: Events and Attractions, North America

F1 Team Marketing Tool For Haas Brand

When F1 rolls on Sunday to start its '16 season at Melbourne’s Albert Park, the starting grid "will feature something that hasn’t been seen in 30 years: a U.S.-led team," according to HJ Mai of SPORTSBUSINESS JOURNAL. And it "won’t be hard to identify the two cars of the Haas F1 Te ...

Tags: Franchises, North America

New Rules Open Doors For Cuban Players

The Obama administration on Tuesday announced that it would "allow Cuban citizens to work in the United States and receive salaries from American companies, a decision that could have a profound effect on the way major league teams sign Cuban baseball players," according to Ben Strauss of the N.Y. T ...

Tags: Leagues and Governing Bodies, North America

FE’s Manufacturer Support An Advantage

American Formula E team Dragon Racing is benefiting from the series’ manufacturer support in attracting new partners, team Owner & President Jay Penske said. The Dragon Racing team last month announced a new partnership with Panasonic. The agreement, which will run for the remainder of the ...

Tags: Marketing and Sponsorship, North America

Chivas Ends Stadium Deal With Omnilife

Liga MX side Chivas Guadalajara's stadium is ending its stadium sponsorship deal with Omnilife after 10 years, according to LA AFICIÓN. This "leaves open the door" for a new sponsorship. The team confirmed the news in a statement, saying, "The contract for the relationship uniting Chivas ...

Tags: North America, Facilities

Whistle Sports Raises $20M

Digital sports media company Whistle Sports is "grabbing more money from traditional media players," with a $20M Series C round from investors including NBC Sports Ventures and Tegna (formerly Gannett Co.), according to Todd Spangler of VARIETY. The round brings N.Y.-based Whistle Sports to $60M fun ...

Tags: Finance, North America

Formula E Close To Securing N.Y. Race

The electric racing series confirmed that a race in the Big Apple is "on top" of its wish list. Formula E CEO Alejandro Agag told SBD Global at the inaugural Mexico City ePrix on Saturday that he is flying to N.Y. on Sunday to "explore possibilities" for a second U.S. race. "I don’t want to do ...

Tags: Events and Attractions, North America

Marvel Jumps Into Action Sports

Iron Man and Captain America may soon become regular sightings on slopes and skate parks around the world with Marvel pushing into the action sports category. The Disney-owned company, which is best known for its comic book superheroes and blockbuster movies, is making a “concerted push into t ...

Tags: Marketing and Sponsorship, North America, South America, Europe

Intel Buys 3D Firm Replay

Intel took another step into what CEO Brian Krzanich has called the "digitization of sports" with the purchase of Israeli 3D video technology firm Replay Technologies on Wednesday, according to Elizabeth Weise of USA TODAY. Intel has been "focusing on finding new technologies that make use of its ch ...

Tags: Media, North America

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