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Mexican Football Fans Protest New Anti-Violence Reforms Outside FMF Office

04 / 18 / 14

Representatives of fan associations of various Liga MX sides including América, Cruz Azul, Pumas and Chivas, among others, protested outside the Mexican Football Federation's (FMF) headquarters with the "sole objective of being heard" by Liga MX Dir General Enrique Bonilla, according to Rub&e...

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Tags: International Football, North America

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Caribbean T20 League Launched

A new franchise-based Twenty20 cricket tournament, the Caribbean Premier League, "has been launched" by merchant bank Verus Int'l, according to IANS. The CPL will see each franchise team "being built around Caribbean players complemented by a few int'l stars." West Indies Cricket Board President Jul ...

Tags: Leagues and Governing Bodies, North America

Oakley Suing McIlroy, Nike Over Contract

Oakley has "sued golfer Rory McIlroy and Nike, saying they breached the world's top-ranked golfer's existing contract" when he signed with Nike, according to Lester Munson of ESPN. A lawsuit filed Dec. 10 in federal court in the U.S. alleged that Oakley "tried to use its 'right of first refusal' to ...

Tags: Marketing and Sponsorship, North America, United Kingdom

Coke Leaves Unique London Legacy

With less than 100 days to go before the London Games, Coca-Cola VP of Global Partnerships and Experiential Marketing Scott McCune set a lofty goal for the company’s Olympic marketing program. McCune said, “Our benchmark is that our annual report for 2010 said that the FIFA World Cup dro ...

Tags: Marketing and Sponsorship, United Kingdom, North America

Beckham Will Not Join Perth Glory

Australian A-League Perth Glory Owner TONY SAGE "has given up hope of luring DAVID BECKHAM to Australia following a chance meeting with the former England captain in London this week," according to the PA. Sage bumped into Beckham at the premier of the Spice Girls-inspired stage show "Viva Forev ...

Tags: People and Pop Culture, North America, Australia

Toronto Raptors Team Up With Peak

The NBA Toronto Raptors introduced Chinese sports apparel manufacturer Peak Sports as the team’s newest corporate partner. The Raptors are the first professional sports team in Canada sponsored by a China-based company. The four-year partnership announcement was made at an event that included ...

Tags: Marketing and Sponsorship, North America, China

Mexican Football Adds Sponsorship

The Mexican Football Federation (FMF) has agreed to a partnership with food company Nature Nutrition ( FMF ). MAQUINA DO ESPORTE reported that the deal is for one-and-a-half years. Terms of the deal "were not disclosed." Apart from Nature Nutrition, the FMF has 14 other sponsorship deals including s ...

Tags: North America, Marketing and Sponsorship

Nike Sponsors United Soccer League

Nike said that it is "taking over as sponsor" of the United Soccer League three years after the company sold its majority stake in the minor league circuit, according to Erik Siemers of the PORTLAND BUSINESS JOURNAL. Nike inherited ownership of the USL in '07 when it acquired U.K.-based football bra ...

Tags: Marketing and Sponsorship, North America

Panama Olympic Committee In 'Disarray'

Panama's Olympic Committee (COP) is "in such disarray over its leadership" that the IOC has threatened to withdraw its recognition of the organization, according to XINHUA. Local daily La Prensa said that the IOC "urged the COP to reverse its decision to postpone a scheduled general assembly and ele ...

Tags: Olympics, North America

West Ham Featured In The Simpsons

EPL West Ham United has had its fair share of "D'oh" moments over the years, but now it is "the latest Premier League club to be immortalised in the award-winning cartoon, The Simpsons ," according to Matt Lawless of the London DAILY MAIL. The newly-promoted Hammers "have made a promising start to ...

Tags: People and Pop Culture, United Kingdom, North America

Team Signs Deal With Mexican State

The NBA D-League Texas Legends have signed a presenting level sponsorship deal with the state of Veracruz, Mexico, that puts the “Veracruz Incomparable” tourism slogan on the front of the team’s jersey. Terms of the Veracruz deal were not disclosed, but the deal also includes a med ...

Tags: Marketing and Sponsorship, North America

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