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Creative Agency Sid Lee Wins Four-Year Contract With Canadian Olympic Committee

Published in SportsBusiness Daily Global on 12 / 01 / 16

Sid Lee has won a four-year contract as creative agency of record for the Canadian Olympic Committee, giving the int'l marketing shop control of Team Canada's campaigns for the 2018 PyeongChang and 2020 Tokyo Games. Sid Lee replaces Cossette, which developed the "Now or Never" brand campaign for the...

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Tags: Olympics, North America

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NFL Working To Bring Game To Mexico

The NFL's Mexican office said that it is continuing its work to "bring a game to the country," according to LA AFICIÓN. It said in a statement, "We are continuing to work to return to Mexico with an NFL game; but while talks continue, as of today no decision has been made to hold a game ...

Tags: Events and Attractions, North America

NBA Suns Owner Takes Over Mallorca

NBA Phoenix Suns Owner Robert Sarver and ex-NBA player Steve Nash are part of a group that has taken control of Spanish second division side Mallorca, according to Dermot Corrigan of ESPN. The change in ownership was carried out via a capital investment of just over €20M ($21.5M), according to ...

Tags: Franchises, Europe, North America

F1 Needs More Than Just A Team In U.S.

IndyCar driver Ryan Hunter-Reay said that F1 needs more races in the U.S. and "not just a team if it is to crack the American market," according to William Esler of SKY SPORTS. The 2012 IndyCar champion and 2014 Indy 500 winner believes that Haas's arrival on the F1 grid this year "will not hel ...

Tags: Leagues and Governing Bodies, North America

Guadeloupe Confirmed To Host Davis Cup Tie

Guadeloupe regional President Ary Chalus on Monday confirmed that “his island will host the first stage of the Davis Cup between France and Canada,” according to L’ÉQUIPE. Chalus: “I’m announcing that the region has reached a new agreement and will benefit from a ...

Tags: Events and Attractions, North America

ESPN Invites Candidates To TV Debate

ESPN is taking steps to organize a live televised debate "between the five candidates still in the running to become the most powerful man in world football," according to James Corbett of SPORTING INTELLIGENCE. The U.S. broadcaster has proposed a date of Jan. 29 and a location of London for the FIF ...

Tags: Media, North America

CONCACAF Accused Of Violating Statutes

CONCACAF, which "can't seem to put a governance foot in the right direction," is now being accused by its own federations of "breaking its own statutes by not appointing an interim president," according to Paul Nicholson of INSIDE WORLD FOOTBALL. The complaints have forced CONCACAF acting Gener ...

Tags: International Football, North America

Texas Governor Cuts Funding To U.S. GP

Just days before Texas Governor Greg Abbott decided to cut the funding for the Formula One auto race which takes place in his state, he reportedly made the revelation that it “pumps hundreds of millions of dollars into our economy,” according to Christian Sylt for FORBES. F1 "has been ra ...

Tags: Finance, North America

Officials Want New Vote For 2021 Championship

Nothing "legally obliges Vin Lananna and the leaders of the 2021 world track and field championships in Eugene, Oregon, to surrender their prize and re-enter a formal bidding process next year," according to Christopher Clarey of the N.Y. TIMES. But "in view of the circumstances and in light of ...

Tags: Leagues and Governing Bodies, North America

Davis Cup First Round Host Unsure

Newly elected Guadeloupe Regional President Ary Chalus on Monday will “deliver his final decision” concerning whether the French territory will host the first stage of the Davis Cup tie between France and Canada, according to LE PARISIEN. Guadeloupe was announced as the host of the Mar ...

Tags: Events and Attractions, North America

Bravo Rips West Indies Cricket Board

Cricketer Dwayne Bravo has criticized the West Indies Cricket Board over its "strained relationship with players and a lack of facilities for the sport in the Caribbean," according to the AP. Bravo, who will play with the Melbourne Renegades in Australia’s Twenty20 league, said that "too ...

Tags: Leagues and Governing Bodies, North America

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