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WTA Moves Finals To Shenzhen In Deal With Gemdale Valued At $1B

Published in SportsBusiness Daily Global on 01 / 18 / 18

The WTA Tour will move its season-ending WTA Finals to Shenzhen, China next year in a 10-year deal the circuit describes as a nearly $1BM transaction and the largest one ever in women’s sports. Shenzhen and the Gemdale Corp. will build a downtown, nearly $500M indoor tennis venue, with prize m...

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Tags: North America, Asia, China, Leagues and Governing Bodies

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United Goes Global With Rock ’N’ Roll

The Competitor Group signed United Airlines as the first global sponsor of the Rock 'n' Roll Marathon Series, a deal that includes naming rights to its inaugural event in China this October, according to Ben Fischer of the SPORTSBUSINESS JOURNAL. Competitor Group President Josh Furlow said that the ...

Tags: Marketing and Sponsorship, North America

Indy Eleven Signs Turkish Airlines

North American Soccer League club Indy Eleven "signed its first internationally-based sponsor and extended the contract of its primary jersey supporter as the team launches its fourth season," according to Anthony Schoettle of the INDIANAPOLIS BUSINESS JOURNAL. The franchise named Turkish Airlines i ...

Tags: Marketing and Sponsorship, North America

F1 Should Own Circuits, USGP Boss Says

U.S. Grand Prix promoter Bobby Epstein said that it would "make sense" for Formula 1 owner Liberty Media to buy some circuits as part of its "long-term strategic plans for the sport," according to Alan Baldwin of REUTERS. Circuit of the Americas co-Founder & Chair Epstein, whose Austin, Texas, t ...

Tags: Facilities, North America

Atlético CEO Talks San Luis Takeover

Atlético Madrid CEO Miguel Ángel Gil Marín discussed the details of his club's investment in Ascenso MX club Atlético San Luis in a Q&A, according to Paulina Benavente of AS. Below are excerpts from his interview: Q : Why Mexico as the destination of the ne ...

Tags: Europe, Franchises, North America

Montagliani Calls For Automatic Entry

With the U.S., Canada and Mexico "widely expected to bid jointly" for the 2026 World Cup, CONCACAF President Victor Montagliani, the region's FIFA VP, "believes all three should automatically enter the tournament if chosen as co-hosts," according to the AP. He said that continental football bodies s ...

Tags: International Football, North America

Leaders: Citi, AT&T Execs Talk USOC

Citi did not renew its U.S. Olympic Committee sponsorship because its payment card business could not activate the Games without conflicting with global IOC sponsor Visa, Global Managing Dir of Sponsorships & Marketing Tina Davis confirmed Wednesday. “For us, it was in 2015, our [paym ...

Tags: Marketing and Sponsorship, North America

ICC Releases U.S. Schedule

ManU will face Man City, Real Madrid and Barcelona in the U.S. this summer as part of the Int'l Champions Cup, according to ESPN.com. Paris St. Germain, Juventus, Roma and Tottenham will also take part in the tournament, which will air on ESPN networks in the U.S. The ICC previously unveiled a ...

Tags: International Football, North America

Mexico's OEM Apologizes For Theft

Mexican newspaper company OEM apologized after "one of its former employees was identified as the suspect" in the theft of NFL New England Patriots quarterback Tom Brady’s Super Bowl LI jersey, according to Michael David Smith of NBC SPORTS. OEM said in a statement that the employee, Mart ...

Tags: Media, North America

Eleven Sports Breaks Into U.S. Market

European sports broadcaster Eleven Sports acquired key distribution assets of U.S. outfit One World Sports, enabling it to "break into" the U.S. market through distribution deals with AT&T, DirecTV, Verizon, Charter Communications and NCTC, according to DIGITAL TV EUROPE. Eleven said that i ...

Tags: Media, North America, Europe

Adidas' Trademark Suits Draw Ire

Trademark "scuffles" are "common in the apparel and footwear industries," but adidas has taken a "particularly strong defensive posture," according to Kim Bhasin of BLOOMBERG. Adidas and its U.S. subsidiary have "filed almost 50 trademark lawsuits over the past five years," naming as defendants riva ...

Tags: Marketing and Sponsorship, North America

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