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Pirelli Will Paint Tires Pink For F1 U.S. GP To Promote Breast Cancer Awareness

Published in SportsBusiness Daily Global on 10 / 17 / 17

Tire manufacturer Pirelli is set to turn its tires pink at the Formula 1 U.S. Grand Prix "to raise awareness for breast cancer," according to Ben Church of the London DAILY MAIL. The company will alter its ultrasoft tires from their "usual purple" color as part of an F1 initiative. The sport is plan...

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Tags: Events and Attractions, North America

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Pro12 U.S. Expansion Plan Faces Obstacles

Plans for Pro12 expansion in the U.S. "remain subject to concerns over governance issues" within USA Rugby and "uncertainty regarding stadiums and potential support," according to Pengelly & Dart of the London GUARDIAN. Sources in the U.S. and U.K. said that Houston was "set to be announced by t ...

Tags: Europe, Franchises, North America

Zacatepec Leaving Ascenso MX

Ascenso MX side Zacatepec will "no longer be in the second tier" of Mexican football, according to Francisco Velasco of FUTNSOCCER. The news came "as a shock to many people." The decision "was said to be a financial one" as the team from Morelos no longer had "sufficient funds to keep the franc ...

Tags: Franchises, North America

Joshua-Klitschko Rematch Could Head To Vegas

Anthony Joshua’s proposed rematch with Wladimir Klitschko looks "certain to take place abroad, with Las Vegas the most likely destination," according to Ron Lewis of the LONDON TIMES. Klitschko has yet to "decide whether he will invoke the rematch clause" in the contract from last month’ ...

Tags: Events and Attractions, North America

L.A. Makes Final Pitch To IOC Commission

L.A. "threw down the gauntlet" to Paris with a plan that IOC Evaluation Commission Chair Patrick Baumann said had no major risks and venues that he described as "mind-blowing," according to Steve Keating of REUTERS. Baumann said, "Los Angeles is already a great Olympic city but after these three day ...

Tags: Olympics, Europe, North America

Paddy Power Betfair Entering Fantasy Space

Betting firm Paddy Power Betfair has "trodden new ground after snapping up" a U.S.-based fantasy sports start-up, according to Bradley Gerrard of the London TELEGRAPH. The Irish-based business, which is listed in London, paid $19M for Draft, an early-stage online company which "enables customers to ...

Tags: Finance, North America

IIHF, NHLPA Discuss '18 Games, Fasel Says

Though the National Hockey League claimed to have "turned the page on the possibility of participating" in the 2018 PyeongChang Olympics, Int'l Ice Hockey Federation President Rene Fasel said that his organization "remains hopeful" on the league's involvement, according to TSN. Fasel told German out ...

Tags: Olympics, North America

2026 WC Decision On Hold

North America’s request for a "fast-track award" of the 2026 World Cup hosting rights is "on hold, for a few months at least," according to Rob Harris  of the AP. Sources said that FIFA’s ruling council "allowed three more months for rival proposals to be presented." The sources add ...

Tags: International Football, North America

Hangin' With ... Eric Ratchman

ERIC RATCHMAN is the EVP, content distribution of Univision Communications. Following roles at ESPN and Accenture, which he described as being at the "intersection of technology and business," he joined Univision for the opportunity to be involved with all aspects of content distribution. Ratchman ...

Tags: People and Pop Culture, North America

Delta, AeroMexico Partner With FMF

Delta Air Lines and AeroMexico signed a multi-year sponsorship with the Mexican Football Federation (FMF). The sponsorship makes Delta and AeroMexico the official airline partners of the Mexican national team. The deal aims to deliver fan experiences, community engagement and unique online cont ...

Tags: Marketing and Sponsorship, North America

Indy 500 Test Draws 2 Million-Plus

Live coverage on the internet of Formula 1 driver Fernando Alonso's first IndyCar test attracted more than 2 million views on Wednesday, "as interest in the Spaniard’s progress captured the attention of fans," according to Jonathan Noble of MOTORSPORT. Although Alonso's first experience a ...

Tags: Media, North America

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