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Sport1 Looking To Renew Broadcast Rights Deal With MLB Beyond 2016 Season

Published in SportsBusiness Daily Global on 10 / 27 / 16

German sports network Sport1 is considering renewing its broadcast rights deal with MLB, capitalizing on the heightened interested in the ongoing World Series between Chicago and Cleveland. The network's current contract with the league will expire...

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Tags: Media, Europe, North America

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Court Dismisses Case Against RBS

A N.Y. state court judge on Tuesday dismissed the five-year-old case against Royal Bank of Scotland for its role in the controversial sale of Liverpool. Mill Financial, a lender to the club at the time of the '10 sale, contended RBS had orchestrated a below market sale, thereby wiping out the U.S. l ...

Tags: Franchises, United Kingdom, North America

49ers To Play Rams In China In '18

The NFL San Francisco 49ers will play the L.A. Rams in a regular-season game in China in '18, according to sources. It will most likely serve as the Rams' home opener, although no date has been determined, sources said. In March, reports surfaced that the NFL wants to expand its int'l presence to Ch ...

Tags: Events and Attractions, China, North America

UFC Sold For $4B; Dana White To Stay

UFC President Dana White on Sunday confirmed that the company " had been sold " for approximately $4B to a group headed by WME-IMG, according to Kevin Iole of YAHOO SPORTS. White via text message wrote that he "would remain with the company." The new group "bought the shares of the company" co-owned ...

Tags: Finance, North America

EPL Close To Hiring New Agency

An agency-of-record assignment and a three-year contract to plan and execute global marketing activation for the EPL "will be decided soon, as an agency beauty contest" for the world’s top football league is in the final round, according to Terry Lefton in this week's SPORTSBUSINESS JOURNAL. T ...

Tags: Marketing and Sponsorship, United Kingdom, North America

CA Pushing Into U.S. TV Market

Cricket Australia has "renegotiated North American television rights, including a deal that will see the Big Bash League air on the NBC Sports Network," which broadcasts into more than 85 million U.S. homes, according to Michael Bodey of THE AUSTRALIAN. Cricket Australia Media, Communications & ...

Tags: Media, Australia, North America

La Liga Expands Nike Partnership

La Liga's extension on Tuesday of its int’l partnership with Nike will not only continue the deal, but also see the partnership evolve to include promotion of the league and grassroots work. La Liga Sales & Marketing General Dir Adolfo Bara said that the emphasis was on finding a "sports p ...

Tags: Marketing and Sponsorship, Europe, Asia, North America

Move To Chivas TV Raising Questions

Liga MX side Chivas Guadalajara's "break from traditional television networks and the setting up of Chivas TV promises to be revolutionary, but it could also fall flat on its face," according to Tom Marshall of ESPN. The move to "take control of the broadcasting of the team's home games and only sho ...

Tags: Media, North America

Chivas To Hold Casting For New Channel

Liga MX side Chivas Guadalajara announced that it will "carry out national casting to find the voices that will announce and commentate on games for Chivas TV ," according to Joel Ponce of AS. A month ago club Owner Jorge Vergara "had commented on the possibility of announcers coming from casting." ...

Tags: International Football, North America

Faraday Future Joins Dragon Racing

U.S.-based Formula E team Dragon Racing agreed to a long-term alliance with Faraday Future. The California-based mobility company, which got its first taste of Formula E as the title sponsor of the Long Beach ePrix earlier this year, will become ...

Tags: Marketing and Sponsorship, North America, Europe

Para-Cyclist: U.S. Behind Europe

Jamie Whitmore The U.S. has some catching up to do regarding the treatment of para-athletes, Team USA para-cyclist Jamie Whitmore said. The 40-year-old California native, who will compete in the U.S. Paralympic Cyc ...

Tags: Marketing and Sponsorship, North America

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