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British & Irish Lions' Tour Generates Record Revenue For New Zealand Rugby

Published in SportsBusiness Daily Global on 07 / 11 / 17

New Zealand Rugby CEO Steve Tew said that the "south's ability to profit" from British & Irish Lions tours is "an important part of the international game's revenue distribution," according to Marc Hinton of STUFF. The All Blacks "may not have achieved the result they wanted," but the same canno...

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Tags: Events and Attractions, New Zealand

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