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Michelin Says Tires Used In Formula E Could Hit Roads In Three To Five Years

Published in SportsBusiness Daily Global on 04 / 01 / 15

Michelin’s involvement in Formula E is accelerating the implementation of new developments in road tires, according to a senior exec at the company. The technological aspect is one of three pillars Michelin looks at when entering a motorsports series, said Chris Baker, motorsports director at...

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UAE Home Ministry Coy On IPL Move

The UAE federal home ministry on Tuesday "refused to comment on the possibility of the upcoming edition of the popular Indian Premier League" being held in the UAE, according to Ajay Jha of GULF NEWS. A senior official of the UAE federal home ministry said, "It’s a hypothesis which doesn&rsquo ...

Tags: Leagues and Governing Bodies, Middle East

Spain's Sport Launches Qatar Edition

Spanish newspaper Sport has created a new English-language version of its daily -- Sport Qatar -- that will be distributed in Qatar starting on Tuesday, according to SPORT. The new edition will be similar to the Spanish version, but with a more global focus, with the intention of meeting the needs o ...

Tags: Media, Middle East

HSBC Thinking Over Golf Deals

Global bank HSBC has one year "left on the sponsorship contract with the popular Abu Dhabi event on the European Tour," according to Steve Elling of THE NATIONAL. HSBC "also stages a co-sanctioned World Golf Championships tournament called the HSBC Champions, an event on the LPGA, a tournament in ...

Tags: Marketing and Sponsorship, Middle East

Abu Dhabi Media Agrees To UFC Deal

Abu Dhabi Media "has secured the rights" to broadcast Ultimate Fighting Championship competitions in the Middle East and North Africa region for the next three years, according to THE NATIONAL. UFC "is the most prominent of the mixed-martial arts (MMA) organisations." Abu Dhabi "is considered the re ...

Tags: Media, Middle East

Pele Visits UAE As Emirates Ambassador

Officials from UAE Pro-League football club Al Nasr presented PELE "with a framed photo of him playing against the team" for his former club Santos in 1973, on the sidelines of a function that saw him announced as a global ambassador for Emirates airline in Dubai, according to Ashley Hammond of GU ...

Tags: People and Pop Culture, Middle East

Lawyer Endorses Dubai As Olympic Host

Middle East law firm Al Tamami & Company Head of Sports Law Steven Bainbridge said that "Dubai is in a strong position to make a bid for the Olympic Games in the coming years," according to Amanda Fisher of the KHALEEJ TIMES. Bainbridge said that the region "was in good standing to make an inaug ...

Tags: Olympics, Middle East

Qatar 2022's Al-Thawadi Talks World Cup

Barely "one day goes by without a negative headline concerning the 2022 FIFA World Cup in Qatar," according to Kai Psotta of BILD. Workers "are dying on construction sites." When the World Cup "will take place is up in the air." "What about alcohol? And can a World Cup work in a country that has no ...

Tags: International Football, Middle East

DMI Launches Football Talent Show

Dubai Media Incorporated "has launched a talent hunt to unearth the next big football star in the UAE," according to EMIRATES 24/7. According to the Al Bayan newspaper, the new program, called "'The Victorious,' will be a kind of football academy giving footballers a chance to showcase themselves in ...

Tags: Media, Middle East

Blatter Hints At Winter World Cup In '22

FIFA President Sepp Blatter has given the "biggest indication yet that the 2022 World Cup in Qatar will be moved from summer to winter time," according to SKY SPORTS. FIFA Secretary General Jerome Valcke "sparked a storm " last week after telling a French radio station that the tournament would "li ...

Tags: International Football, Middle East

Dubai Duty Free Extends Dubai Golf Deal

Dubai Duty Free "has signed a new contract with Golf in Dubai, reaffirming its role as a patron of the Omega Dubai Desert Classic for a further three years," according to GULF NEWS. The airport retailer’s new deal "coincides with DDF celebrating its 30th anniversary and the Omega Dubai Desert ...

Tags: Marketing and Sponsorship, Middle East

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