Featured Story

Nike Gains Ground On Adidas In Terms Of Football Due To 'Ambush Marketing' Strategy

Published in SportsBusiness Daily Global on 09 / 24 / 14

Adidas and Nike "dominate the global market for football kits," which Reuters estimates to be worth more than $5B a year, according to Samantha Pearson of the FINANCIAL TIMES. While Nike "is the world’s biggest sportswear maker by sales," adidas "has long had the upper hand in football." Adida...

Read More

Tags: Marketing and Sponsorship

More Stories

09/24/14
Qatar 2022 Organizers Remain Confident

Qatar World Cup chiefs have "hit back at claims the 2022 finals could be moved to a different country due to the heat," according to the PA. Tournament organizers insist the "only question" is "when" it will be held in Qatar, not "if." Former Qatar 2022 Supreme Committee for Delivery & Legacy Ex ...

Tags: Middle East, Events and Attractions

09/23/14
Zwanziger: Qatar Will Not Host World Cup

FIFA Exec Committee member Theo Zwanziger said on Monday that the 2022 World Cup "will not be held in Qatar because of the scorching temperatures in the Middle East country," according to Karolos Grohmann of REUTERS. The German said, "I personally think that in the end the 2022 World Cup will not ta ...

Tags: International Football, Middle East

09/23/14
Real Madrid To Play Friendly In Dubai

Real Madrid will play a friendly in Dubai as "part of their winter training camp in the emirate" in December, according to John McAuley of THE NATIONAL. Real has been "in discussions with Dubai Sports Council and Emirates Airline, the Spanish club’s primary shirt sponsor, about an exhibition m ...

Tags: Events and Attractions, Europe, Middle East

09/19/14
OCA: Middle East Ready To Host Olympics

"I think even if we host a birthday party there would be such a reaction. That is the tradition of the media." -- OCA President Sheikh Ahmad Al-Fahad Al-Sabah, predicting protests if a Middle East country were to host the Olympics. Olympic Council of Asia President Sheikh Ahmad Al-Fahad ...

Tags: Olympics, Middle East

09/11/14
IOC Meets With New Saudi Olympic Chief

The IOC "met with the new Saudi Arabian Olympic chief to discuss women's participation in the Games among other issues, amid the country's failure to send any female athletes to the Asian Games," according to Karolos Grohmann of REUTERS. IOC President Thomas Bach said that new Saudi Olympic chief ...

Tags: Olympics, Middle East

09/10/14
VOR Faces Reduced Piracy Threat

A reduction in the threat of piracy off the eastern coast of Africa means that the second and third legs of this year’s Volvo Ocean Race "may not face the disruption in the previous race" of '11-12, according to Osman Samiuddin of THE NATIONAL. That year, the Cape Town to Abu Dhabi leg "involv ...

Tags: Events and Attractions, Middle East

08/28/14
PCB Forced To Cancel Twenty20 League

Pakistan cricket authorities were "forced to cancel their ambitious Twenty20 league project due a lack of time to schedule the tournament ahead of the World Cup, leaving question marks over its future," according to the AFP. The Pakistan Cricket Board had "planned to hold the Pakistan Super League ( ...

Tags: Events and Attractions, Middle East

08/20/14
Abu Dhabi Media Seals Deal With OSN

Abu Dhabi Media (ADM) "signed an agreement with the regional pay-TV provider OSN to offer ADM’s suite of high-definition channels," including its four HD sports channels, on the OSN network from Sept. 1., according to John Everington of THE NATIONAL. ADM’s existing HD channels, which als ...

Tags: Media, Middle East

08/19/14
BeIN Sports Subscribers Face EPL Lock Out

BeIN Sports may cut the number of live English Premier League games it shows this season "as it struggles to battle piracy issues," according to Alexander Cornwell of GULF NEWS. BeIN "owns the TV rights for the EPL for 23 countries from Iran to Morocco." The sports network advertises that "it shows ...

Tags: Media, Middle East

08/08/14
ITF Tells Israel To Find New Host Venue

The Int'l Tennis Federation told Israel on Thursday that "it could not host its Davis Cup World Group playoff against Argentina in Tel Aviv next month because of safety concerns caused by the conflict in the Gaza Strip," according to Ori Lewis of REUTERS. The ruling body that organizes the men's tea ...

Tags: Events and Attractions, Middle East

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug