Featured Story

England & Wales Cricket Board Chair Graves Opens Door To Pietersen Return

Published in SportsBusiness Daily Global on 03 / 02 / 15

Incoming England & Wales Cricket Board Chair COLIN GRAVES has given England cricket player KEVIN PIETERSEN "a glimmer of hope that he may yet be able to resurrect his England career," according to the AFP. With England toiling at the World Cup and Pietersen having spoken of his eagerness t...

Read More

Tags: People and Pop Culture, United Kingdom

More Stories

02/24/15
MP & Silva Extends Bundesliga Rights Deal

MP & Silva will continue to distribute the Bundesliga in Japan for the '15-16 to the '17-18 season, having acquired the exclusive media rights from Fox Int'l Channels, 21st Century Fox’s multi-media business and Asia’s leading pay-TV network under a comprehensive sublicensing deal ap ...

Tags: Media, Europe, Japan

02/03/15
IPC Announces Tokyo 2020 Program

The Int'l Paralympic Committee announced that the Tokyo 2020 Paralympic Games will feature 22 sports, with badminton and taekwondo included for the first time. The IPC Governing Board approved a further six sports for inclusion in the Games, adding to the 16 sports that were ratified and announced a ...

Tags: Olympics, Japan

01/28/15
J.League Partners With Meiji-Yasuda

Tokyo-based life insurance firm Meiji-Yasuda has become the title sponsor of the J.League "after signing one of the biggest sponsorship deals in the history of Japanese domestic sport," according to SOCCEREX. The deal "entitles the firm to naming rights to the top three tiers of domestic Japanese fo ...

Tags: Marketing and Sponsorship, Japan

01/21/15
Tokyo To Spend $380M On Hydrogen

Tokyo plans to spend ¥45.2B ($380M) "on fuel-cell vehicle subsidies and hydrogen stations for the 2020 Olympics" as part of PM Shinzo Abe’s plan "to reduce the nation’s reliance on nuclear power," according to Hagiwara & Jie of BLOOMBERG. Thirty-five hydrogen fuel stations "will ...

Tags: Olympics, Japan

01/20/15
Tokyo Charges $127M For Olympics Deals

Any Japanese company "eager to become one of the top sponsors of the 2020 Olympic Games will have to cough up" at least ¥15B ($127.5M) for the honor, according to KYODO. The period for the “Gold Partner” sponsorship contract "will extend to the end of 2020," and the Tokyo Organizing ...

Tags: Marketing and Sponsorship, Japan

01/19/15
FIA Allows Honda To Develop Engines

McLaren has been given "a boost after Formula One's governing body tweaked the rules to allow Honda, the team's new partner, to develop their engine this season in line with rival manufacturers," according to Alan Baldwin of REUTERS. Mercedes, Renault and Ferrari "are allowed to introduce limited up ...

Tags: Franchises, Japan, United Kingdom

01/12/15
Honda's Return Soured With Controversy

Honda is "still two months away from the first race" of its high-profile new partnership with McLaren but already the Japanese company "is at the heart of a controversy in Formula 1," according to Andrew Benson of the BBC. A U-turn on an interpretation of a complex engine rule "has led to the Japane ...

Tags: Europe, Japan, Franchises

01/06/15
Athletes' Village To Be Hydrogen-Powered

The athletes village for the 2020 Olympics in Tokyo will be a futuristic "hydrogen town" where electricity and hot water are generated from the abundant element, a local newspaper reported Monday. Planners at the Tokyo metropolitan government want to use the opportunity of hosting the summer spo ...

Tags: Olympics, Japan

12/31/14
National Stadium Demolition Having Trouble

A series of problems "is delaying the demolition of National Stadium in central Tokyo to make way for a new main venue for the 2020 Olympic Games," according to JIJI. With the National Police Agency "stepping in due to suspicions of bid-rigging in a tender for the demolition work, there are concerns ...

Tags: Facilities, Japan

12/30/14
Atos, Panasonic Partner For Tokyo 2020

Olympic TOP sponsors Atos and Panasonic announced that they will jointly develop technology-based solutions for the Tokyo 2020 Olympic and Paralympic Games. Under this agreement, Atos and Panasonic will each provide their expertise in their respective fields. Together, the two companies will create ...

Tags: Marketing and Sponsorship, Japan

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug