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Hero Motocorp Renews Indian Super League Deal For Three Years, $25M

Published in SportsBusiness Daily Global on 07 / 25 / 17

Hero MotoCorp renewed its title sponsorship deal with the Indian Super League, which is owned by IMG-Reliance and Star India, for three years, according to Gaurav Laghate of the ECONOMIC TIMES. Football Sports Development Ltd. Chair Nita Ambani announced Hero, which has been the title sponsor for th...

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Tags: Marketing and Sponsorship, India

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