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Indian Premier League Worth $4.5 Billion, BCCI Says In '15-16 Report

Published in SportsBusiness Daily Global on 09 / 27 / 16

The Board of Control for Cricket in India claimed that the Indian Premier League brand is worth $4.5B, according to Gaurav Gupta of CRICBUZZ. In its annual report for '15-16, the BCCI mentioned that this "staggering figure" for "cricket's biggest brand" was calculated by valuation appraisal fir...

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Tags: Finance, India

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