Featured Story

W Sportsmedia CEO Says New Firm Will Have Broad Mission In Sports Marketing Landscape

Published in SportsBusiness Daily Global on 07 / 22 / 14

Int’l sports marketing firm W sportsmedia CEO David Nilsson, whose company recently opened its head office in Stockholm, Sweden, said the new firm will have a broad mission with units dedicated to the sale of sponsorships and media rights, production and athlete representation. Nilsson, a form...

Read More

Tags: Marketing and Sponsorship, Europe

More Stories

11/01/13
Yeung Denies Money Laundering

League Championship Birmingham City Owner CARSEN YEUNG said that "he amassed his wealth through stock-trading and gambling but denied dealing with triads," as he testified in his $93M money-laundering trial in Hong Kong, according to the AFP. The "high-profile yet oft-delayed case has put Yeu ...

Tags: People and Pop Culture, China, Europe

11/01/13
Hosting Olympics Comes At A Cost

Boosters of Boston's bid to host the 2024 Summer Olympics "were buoyed by the Massachusetts state legislature's recent move to create an Olympic exploratory committee," according to Jules Boykoff of the London GUARDIAN. In expressing interest to host the 2024 Olympics, Boston "joined other cities wi ...

Tags: Olympics, Europe

11/01/13
Chase For Viewers Puts F1 At Crossroads

The F1 season "has come to resemble a car at the back of the grid: fast-moving but prone to technical problems and in need of something new and exciting," according to Blitz & Allen of the FINANCIAL TIMES. Red Bull driver Sebastian Vettel’s victory at last weekend’s Indian Grand Prix ...

Tags: Media, Europe

11/01/13
FIFA Club World Cup On German TV

Defending UEFA Champions League champion Bayern Munich "will play a maximum of two games at the FIFA Club World Cup in December, however, it is not yet known what German TV channel will broadcast the event," according to Manuel Weis of QUOTENMETER. Bayern Munich "will play against the winner of ...

Tags: Media, Europe

11/01/13
Hollande Forces Tax Onto French Clubs

French President François Hollande "showed no mercy for France’s top football clubs on Thursday, refusing to let them off paying" his 75% income tax bracket on salaries above €1M ($1.37M), according to Hugh Carnegy of the FINANCIAL TIMES. The clubs "had protested that the 'unfair a ...

Tags: Finance, Europe

11/01/13
Sportitalia Channels Off Air In Italy

The Sportitalia channels will stop broadcasting on Friday "after nine years on the air," according to Branislav Pekic of ADVANCED TELEVISION. Founded in '04, the TV sports network of French-Tunisian businessman Tarak Ben Ammar "was present on DTT with three channels -- Sportitalia 1, Sportitalia 2 a ...

Tags: Media, Europe

11/01/13
Wagner Predicts Champions League Growth

TEAM Marketing delegate to the board Martin Wagner said at the Int'l Football Arena conference that the "UEFA Champions League Final delivered with a global TV audience of over 170 million, the highest global audience for a sports event so far in 2013," according to Paul Nicholson of INSIDE WOR ...

Tags: Media, Europe

10/31/13
IOC's World Conference On Sport Kicks Off

The 10th edition of the IOC’s World Conference on Sport and the Environment officially got under way in Sochi host of the 2014 Olympic Winter Games in February. Leading environmentalists, academics, government figures and sports experts will discuss a range of subjects, including Russian legac ...

Tags: Olympics, Europe

10/31/13
FIFA To Offer Regional Sponsorships

For the first time ever, FIFA will offer companies the opportunity to purchase regional sponsorship packages for the 2018 and 2022 FIFA World Cups. FIFA’s new commercial structure will be in place as of '15 for the 2018 and 2022 FIFA World Cups. The top two tiers remain mostly unchanged, with ...

Tags: Marketing and Sponsorship, Europe

10/31/13
Audi Extends Deal With DSV Until '17-18

Audi and the German Ski Federation (DSV) have extended their collaboration until the '17-18 season. The vehicle handover, for which the athletes came together at the new Audi Gebrauchtwagen :plus Center (Audi Used Cars :plus Center) in Munich, marked the beginning of the 30th year of the partnership ...

Tags: Marketing and Sponsorship, Europe

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug