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Formula E CEO Alejandro Agag Recaps Inaugural Season, Looks Ahead To Year Two

Published in SportsBusiness Daily Global on 07 / 30 / 15

The inaugural Formula E season ended in dramatic fashion when Nelson Piquet Jr. beat out Sébastien Buemi by a single point for the drivers' title in the final ePrix at London's Battersea Park. Although the team missed out on the drivers' championship in late June, Buemi's e.dams Renault team ...

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Tags: Leagues and Governing Bodies, Europe, United Kingdom

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France Considers '24 Olympic Bid

The French Committee for International Sport (CFSI) announced that "the findings of the feasibility study on a French candidature for the summer Olympic Games will be made available to local and state politicians in January," according to the AFP. The state and local governments, "first and foremost ...

Tags: Olympics, Europe

Euronews To Add Sports Programming

News channel Euronews signed what it described as “a historic collaboration” partnership with SportAccord to distribute original sports programming across its network of channels, according to DIGITAL TV EUROPE. Under the agreement, Euronews will, amongst other things, run a weekly spor ...

Tags: Media, Europe

Baku 2015 Signs Deal With L'Equipe 21

Baku 2015 European Games announced a broadcast agreement with major French television channel L’Equipe 21. The deal will see the inaugural European Games broadcast exclusively live in France on L’Equipe 21, as well as through their website and mobile platforms. The company will broadcast ...

Tags: Media, Europe

U.S. GP With Average Ratings On RTL

German free-to-air TV channel RTL "recorded only average ratings for its broadcast of the U.S. F1 Grand Prix on Sunday evening," according to Sidney Schering of QUOTENMETER. The race attracted 4.13 million viewers starting at 9:05pm. The number translated into a market share of 12.6%. The pre and po ...

Tags: Media, Europe

Societe Generale Partners With SCC Rugby

European financial services company Societe Generale "secured a two-year deal" to become the title sponsor for the Singapore Cricket Club Int'l Rugby 7s, according to ASIA SPONSORSHIP NEWS. The deal "marks the debut of a major corporate sponsor in the oldest sevens rugby tournament in Asia." The dea ...

Tags: Marketing and Sponsorship, Europe, Asia

UEFA Will Not Pay Taxes For Euro 2016

The French government is going to "exempt the various entities responsible for organizing the Euro 2016, which will be held in France from June 10-July 10, 2016, from all taxes," according to LES ECHOS. The exemption measure "sets in stone a commitment by France made when the application to organiz ...

Tags: Finance, Europe

France's CSA To Limit Use Of 'Sport Clips'

France's Superior Council of Audiovisual (CSA) has "taken a step backward," with the adoption of a new ruling on the right to broadcast sport clips, according to L'EQUIPE. The laws of broadcasting practices that allowed for the broadcasting of sport clips on mono-disciplinary shows (such as Té ...

Tags: Media, Europe

NBA Launches 'NBA Sundays' In EMEA

The NBA announced the launch of the “NBA Sundays” marketing campaign that will see customized branding around specially selected games on Sunday evenings (local time in Europe, Middle East and Africa) during the '14-15 regular season. Running across broadcast, digital, print and social m ...

Tags: Marketing and Sponsorship, Europe, Middle East, Africa

Eurosport Interested In Top 14 Rights

American media group Discovery, which owns Eurosport, is "already interested in the rights to Top 14 rugby," according to LE FIGARO. Since Discover became 51% owners of Eurosport International and 20% owners of Eurosport France, a subsidiary of TF1, the "U.S. giant hopes to position itself as a ...

Tags: Media, Europe

Alka Named Sponsor Of Danish League

Insurance company Alka "has been announced as the new title sponsor" of Denmark’s top football division, the Superligaen, according to SOCCEREX. Effective from Jan. 1, the deal "will see the league named the Alka Superligaen for the next three and a half years, with the contract also including ...

Tags: Marketing and Sponsorship, Europe

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