Featured Story

More Than 9 Million Viewers Tune In To Watch Euro 2016 Match On ZDF

Published in SportsBusiness Daily Global on 06 / 24 / 16

German public broadcaster ZDF "drew more than 9 million viewers for its broadcast of the Euro 2016 game between Sweden and Belgium," according to Robert Meyer of QUOTENMETER. The game attracted 9.02 million viewers and obtained a 33.2% market share starting at 9pm on Wednesday. In the target demogra...

Read More

Tags: Media, Europe

More Stories

09/18/15
Bremen, Wiesenhof Renew Shirt Deal

Bundesliga side Werder Bremen "has renewed its shirt sponsorship deal with poultry producer Wiesenhof," according to Frieder Schilling of SPONSORs. Werder and Wiesenhof "agreed to extend their contract, which was set to expire at the end of the season, for another year until the end of the '16-17 ca ...

Tags: Marketing and Sponsorship, Europe

09/18/15
Sea Eagles To Upgrade Stadium

National Rugby League side Manly Sea Eagles Chair Scott Penn said that "the failure of the Baird State Government to include funding for the upgrade of Brookvale Oval as part of their controversial stadiums policy won’t stop the club’s plans to redevelop the Fortress," according to Jon G ...

Tags: Facilities, Europe

09/17/15
Former President Under Investigation

Former Olympique de Marseille president, Jean-Claude Dassier, “has been charged with misuse of company assets, being part of a criminal association and forgery,” according to LE MONDE. Dassier was president of the club from ’09-11. Reuters' Jean-Francois Rosnoblet reported Dassier ...

Tags: Olympics, Europe

09/17/15
Heineken UK Is Rugby's Top Sponsor

New research showed that Heineken UK is the best performing sponsor of the upcoming Rugby World Cup, while New Zealand has been rated the “Most Social Rugby Union,” according to NET IMPERATIVE. The study, from Adobe, “looks at the teams and sponsors of the UK-hosted event,” b ...

Tags: Marketing and Sponsorship, Europe

09/17/15
Renault To Stop Supplying F1 Engines

Renault "will stop supplying engines to Formula 1 teams as soon as possible," according to Andrew Benson of the BBC. Renault Chair & CEO Carlos Ghosn also "hinted the company's relationship with Red Bull is likely to end this year." Ghosn: "We have already alerted the F1 authorities and told the ...

Tags: Leagues and Governing Bodies, Europe

09/17/15
NFL's Int'l Focus Shifts To Mexico, Brazil

The NFL is leaning toward Mexico and Brazil as its looks for new int'l markets to stage games. Germany, which has also been on the league's radar, needs "more work," said Mark Waller, the NFL's EVP, International. The league's success in the U.K., along with growth in Canada, Mexico and China, Walle ...

Tags: Leagues and Governing Bodies, Europe

09/17/15
Team Europcar Finds New Title Sponsor

Professional cycling team Europcar "has found a successor to replace the car rental company when its naming-rights deal expires at the end of the year," according to Nils Lehnebach of SPONSORs. The second-tier Professional Continental Team "will be renamed Equipe Direct Energie starting next year." ...

Tags: Marketing and Sponsorship, Europe

09/17/15
Facility Notes

Tottenham has "failed" in its high-level bid to involve U.K. Minister of Sport Tracey Crouch in its efforts "to relocate to Wembley Stadium" for the '17-18 EPL season. Both Spurs and Chelsea "are competing to use the national stadium at the same time while building new grounds." Spurs Chair Daniel L ...

Tags: Facilities, Europe

09/16/15
Five Cities Bid To Host 2024 Olympics

There is an 80% chance that the Olympics "will return to Europe in nine years’ time after the IOC named five candidate cities for the 2024 Games," according to Josh Burrows of the LONDON TIMES. Budapest, Hamburg, Paris, Rome and L.A. "were announced" by IOC President Thomas Bach as five &ldquo ...

Tags: Olympics, Europe

09/16/15
AC Milan Confirms Deal With Taechaubol

AC Milan President Silvio Berlusconi "has confirmed a deal with Thai investor Bee Taechaubol for a 48 percent stake in the Serie A club has been reached, and the contracts will be signed just days after his 79th birthday at the end of the month," according to Ben Gladwell of ESPN. Former Italian PM ...

Tags: Franchises, Europe

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug