Featured Story

MasterCard Renews Partnership With UEFA Champions League Until '18

Published in SportsBusiness Daily Global on 07 / 02 / 15

MasterCard has renewed its partnership with the UEFA Champions League for another three seasons until ’18. The extension, which MasterCard officially announced on Wednesday, represents an increase on its previous deal with Europe’s premier club competition, according to a source with kno...

Read More

Tags: Marketing and Sponsorship, Europe, North America

More Stories

Henry Routs Neville In TV's Pay League

Former Arsenal striker Thierry Henry "has become the best-paid pundit in English football by a distance after joining Sky Sports as a football expert and ambassador from the start of next year," according to Charles Sale of the London DAILY MAIL. His pay packet "is said to dwarf that of Sky colleagu ...

Tags: Media, Europe

Fry, Tombazis Exit In Ferrari Shake-up

Ferrari has parted company with Chief Designer Nikolas Tombazis and Engineering Dir Pat Fry, "two of the men responsible for designing this year's car as the team endured its first season without a win" since ’93, according to Toby Davis of REUTERS. While handing structural control to Technica ...

Tags: Franchises, Europe

Media Notes

Volleyball Bundesliga (VBL) highlights will continue to air on German public broadcasters ARD and ZDF after the league association extended its deal with sports rights agency SportA until the end of the '16-17 season. The extension includes highlights of Bundesliga and 2nd Bundesliga games -- both m ...

Tags: Media, Europe

Spain To Host FIBA Women's WC In '18

FIBA on Tuesday announced that Spain will host the FIBA Women’s Basketball World Cup in '18. Spain and Israel presented the two bids shortlisted to host the biggest women’s basketball tournament. Twenty three of the 26 members making up FIBA's Central Board voted. Eighteen were in favor ...

Tags: Events and Attractions, Europe

Sources: Puma Listening To Buyout Offers

Puma's controlling shareholder Kering has "explored a sale of the German sportswear maker as efforts to revive the brand drag into a fifth year," according to sources cited by Kirchfeld, Nair & David of BLOOMBERG. The sources said that the Paris-based Kering "contacted potential buyers earlier t ...

Tags: Finance, Europe

DFB Pushes Ahead With Academy Plans

The German Football Federation (DFB) "is pushing ahead with its plans for an €89M ($108M) performance center despite opposition from Frankfurt residents," according to SPIEGEL ONLINE. DFB General Secretary Helmut Sandrock: "Our original plan with the city is moving along as scheduled." A total ...

Tags: Europe, Facilities

Referendum Could Be Held After Bid

Related story: Germany Decides To Bid On 2024 Games The German Olympic Sports Association (DOSB) "is not ruling out that a public referendum regarding a German Olympic bid of Berlin or Hamburg could be held after submitting the official application to the IOC in the spring of '16 ...

Tags: Olympics, Europe

Ecclestone Wins Battle For F1 Control

F1 CEO Bernie Ecclestone has won his battle to retain control of Formula 1 after ex-Diageo CEO Paul Walsh “walked away from plans to become chairman of the F1 board,” according to Roger Blitz of the FINANCIAL TIMES. F1’s major shareholder CVC Capital Partners co-Founder Donald Mack ...

Tags: Leagues and Governing Bodies, Europe

Rally France Could Be Moved To Corsica

The organization of the Rally France in the French region of Alsace in October “appeared to be more and more compromised” on Tuesday after the cities of Mulhouse and Strasbourg announced that they would “reduce or cancel their financial participation for the event,” according ...

Tags: Events and Attractions, Europe

Omega Keen To Grow Women's Game

“We need a Tiger Woods effect for women’s golf to get it off the ground,” according to Stephen Urquhart, president of Omega, which has just signed a 10-year sponsorship deal with golf’s Ladies European Tour. The deal cements Omega’s footprint in golf, which marks its bi ...

Tags: Marketing and Sponsorship, Europe

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug