Featured Story

Premiership Rugby Agrees To Partnership With StubHub For Premiership Rugby Final 2014

04 / 18 / 14

Premiership Rugby has agreed to a partnership with StubHub for the Premiership Rugby Final 2014. StubHub will be running its "Lucky Turnstile" promotion in the west car park where all fans will have the chance to win a range of prizes. StubHub already has partnerships in the U.K. with The O2, multip...

Read More

Tags: Marketing and Sponsorship, Europe, United Kingdom

More Stories

PSG Partners With McDonald's

Ligue 1 Paris St. Germain announced a new, two-year partnership with McDonald's in the Ile de France region. The partnership will see McDonald's receive more visibility in the Paris St. Germain media. One of the biggest operations will be undertaken before the end of the year in more than 200 restau ...

Tags: Marketing and Sponsorship, Europe

Bundesliga, F1 Rate High On Sky

German pay-TV channel Sky "has recorded top ratings with its Bundesliga and F1 broadcasts," according to Manuel Weis of QUOTENMETER. On Friday evening, Sky aired the Bundesliga game between Dortmund and Stuttgart. Dortmund's 6-1 victory attracted an average of 750,000 viewers and had a 2.3% market s ...

Tags: Media, Europe

Thohir Explains Inter Takeover

Serie A Inter Milan's new Owner Erick Thohir has said that "he invested in the club as he expects Italy’s Serie A to rise in prominence over the coming years," according to SOCCEREX. Thohir said, "If I buy a club which doesn’t have a big name or history, then I lose. Why should I buy sha ...

Tags: Franchises, Europe

Young Boys Sign Shirt Deal With Honda

Swiss Super League football club Young Boys Bern "has signed a new shirt sponsorship deal with Japanese car manufacturer Honda," according to BLICK. Young Boys "have been looking for a new shirt sponsor since home improvement chain Bauhaus ended its deal with the club at the end of last season." Due ...

Tags: Marketing and Sponsorship, Europe

Hoeneß To Stand Trial For Tax Evasion

A German court said on Monday that Bayern Munich President ULI HOENEß "will stand trial for tax evasion in March," but his club "wants him to stay on in his current role," according to Karolos Grohmann of REUTERS. The charges of the prosecutor's office "were admitted for trial which is set t ...

Tags: People and Pop Culture, Europe

IOC Sets Up Illegal Betting Unit

The IOC "will set up a special unit to tackle illegal betting and match-fixing in a bid to make sure it does not become an issue in future Games," according to Karolos Grohmann of REUTERS. The IOC "held a meeting in Lausanne with its stakeholders" including FIFA, the governing authority of athletics ...

Tags: Olympics, Europe

Volleyball Club Has To Find New Main Sponsor

German Volleyball Bundesliga club Unterhaching "has only six weeks to find a new main sponsor or it has to withdraw from the league," according to the FRANKFURTER ALLGEMEINE ZEITUNG. The future of the club "is completely up in the air after its main sponsor, insurance company Generali, announced tha ...

Tags: Franchises, Europe

Bremen Extends Sponsorship With VW

Bundesliga club Werder Bremen has signed an early extension with its top sponsor Volkswagen until '16, according to BILD. The car manufacturer will transfer about €1.5M ($2M) annually under the new terms, which is around €300,000 ($405,000) more than currently. Players and officials will a ...

Tags: Marketing and Sponsorship, Europe

French Clubs To Strike Over 75% Tax

French football clubs have said that "they will go ahead with plans to go out on strike" over a new 75% tax, according to REUTERS. This "comes after their plea for an exemption fell on deaf ears at the Elysee Palace." Representatives of the football clubs in France's Ligue 1 and Ligue 2, t ...

Tags: International Football, Europe

Yeung Denies Money Laundering

League Championship Birmingham City Owner CARSEN YEUNG said that "he amassed his wealth through stock-trading and gambling but denied dealing with triads," as he testified in his $93M money-laundering trial in Hong Kong, according to the AFP. The "high-profile yet oft-delayed case has put Yeu ...

Tags: People and Pop Culture, China, Europe

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug