Featured Story

Mexican F1 Organizers Put On Cooking Demo Ahead Of Sunday's Spanish Grand Prix

Published in SportsBusiness Daily Global on 05 / 07 / 15

Organizers of the Mexican F1 Grand Prix will put on a cooking demonstration at the Circuit de Barcelona-Catalunya to promote the series' return to Mexico City later this year. Latin America's leading entertainment company and promoter of the Mexican race, CIE, has partnered with Mexican chef Ruben B...

Read More

Tags: Marketing and Sponsorship, Europe, North America

More Stories

11/14/14
DFB Finalizes Purchase Of Land

The German Football Federation (DFB) has finalized the purchase of land from the city of Frankfurt to build its new academy. The DFB signed a building contract with the city for a duration of 99 years. The federation paid €6.835M ($8.5M) for the 15 hectare site. The DFB has until Jan. 1, 2016 t ...

Tags: Facilities, Europe

11/14/14
Iberdrola Renews La Roja Sponsorship

Spanish energy company Iberdrola and the Spanish Football Federation (RFEF) renewed their partnership through Euro 2016, according to AS. Iberdrola President Ignacio Galán and RFEF President Ángel María Villar presented the agreement on Thursday, which includes Iberdrola's spons ...

Tags: Marketing and Sponsorship, Europe

11/14/14
10Ten Talent Launches New Golf Division

10Ten Talent started a new golf division and appointed former European Tour Professional Sam Little to head the venture. The Terry Byrne-run agency represents clients including Pele, Jack Wilshere, Glenn Hoddle and Christian Wade. 10Ten Talent CEO Terry Byrne said, "This is a very exciting time for ...

Tags: Marketing and Sponsorship, Europe

11/14/14
No More Int'l Matches For Belgian Stadium

Belgium’s King Baudouin Stadium will no longer host int’l football matches starting in '17, according to Yves Taildeman of LA DERNIÈRE HEURE. This decision from UEFA is "specified in black and white" in a file concerning the new Stade National. The stadium no longer complies with ...

Tags: Facilities, Europe

11/13/14
Puma, Austria Extend Partnership

Puma and the Austrian Football Federation (ÖFB) have extended their partnership, a relationship that has been in place for 40 years. Puma and the ÖFB will continue to work together through a new long-term period. The new agreement sees Puma providing the official playing kits for all assoc ...

Tags: Marketing and Sponsorship, Europe

11/13/14
Parma Takeover Talks Reportedly Stall

Albanian oil tycoon Rezart Taci’s Parma takeover "is reportedly not progressing," after his first offer "failed to meet Tommaso Ghirardi’s valuation of the club," according to FOOTBALL ITALIA. The Albanian "has been increasingly reported this week as in talks with Ghirardi over buying a ...

Tags: Franchises, Europe

11/13/14
ServusTV Signs On As Game Sponsor

Austrian free-to-air TV channel ServusTV has signed on as the main sponsor of the German Hockey League (DEL) Winter Game on Jan. 10. The league's second outdoor game will feature rivals Dusseldorf EG and Cologne Sharks and will take place at the 54,500-seat Esprit Arena in Dusseldorf. The sold-out g ...

Tags: Marketing and Sponsorship, Europe

11/13/14
Bayern, Global Premer Soccer Team Up

Bayern Munich announced a partnership with Global Premier Soccer, one of the largest youth football organizations in the U.S. The partnership will allow the Bundesliga club, which recently opened a N.Y. office to further expand its footprint in the country, to bring elements of its own youth ac ...

Tags: Marketing and Sponsorship, Europe

11/13/14
Baku 2015 Partners With Motorola

Baku 2015 European Games has teamed up with Motorola Solutions as the Official Radio Communications Supporter of next year’s historic sporting event. As part of the agreement, Motorola Solutions, a leading provider of mission-critical communication solutions and services for public safety and ...

Tags: Marketing and Sponsorship, Europe

11/13/14
Movistar Extends Deal With Spanish Team

Movistar, which has been the main sponsor of the Spanish national team since the Euro 2012 championship in Poland and Ukraine, "has extended its sponsorship to cover the period up to and including the Euro 2016 Championship in France." The new two-year deal "was announced by Telefónica Presid ...

Tags: Marketing and Sponsorship, Europe

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug