Featured Story

Premiership Rugby Agrees To Partnership With StubHub For Premiership Rugby Final 2014

04 / 18 / 14

Premiership Rugby has agreed to a partnership with StubHub for the Premiership Rugby Final 2014. StubHub will be running its "Lucky Turnstile" promotion in the west car park where all fans will have the chance to win a range of prizes. StubHub already has partnerships in the U.K. with The O2, multip...

Read More

Tags: Marketing and Sponsorship, Europe, United Kingdom

More Stories

11/20/13
Brose Takes Over Baskets Bamberg

Automotive supplier Brose took over all shares of the Franken 1st Basketball Holding GmbH, Bamberg on Oct. 22. A company spokesperson said, "With this decision we document our interest in a long-term oriented and stable development of Bamberg's elite basketball." Franken 1st will merge with Bamberge ...

Tags: Franchises, Europe

11/20/13
Santander Says Ferrari Deal A Key Asset

Banco Santander Advertising & Sponsorships Head Enrique Arribas said that the company’s sponsorship deal with F1 team Scuderia Ferrari has been “amazingly successful” judging by its advertising ROI. Arribas told SBD Global at the Circuit of the Americas, “We get a return ...

Tags: Marketing and Sponsorship, Europe

11/20/13
Werder Bremen Loses $10.7M In '12-13

Bundesliga club Werder Bremen "continues to be in the red" and reported a loss of €7.9M ($10.7M) for the '12-13 fiscal year, according to SPIEGEL ONLINE. However, Bremen Sport Dir Thomas Eichin said that the club "is on the right path." In the previous season, the club reported a record loss of ...

Tags: Finance, Europe

11/20/13
Intersport, Vierschanzentournee Partner

Intersport will become the main sponsor of the Vierschanzentournee ski jumping series for the '13-14 season starting at this year's event kickoff in Oberstdorf, Germany on Dec. 28. The sponsorship agreement was brokered by Infront Sports & Media. Following Intersport's commitment, the event seri ...

Tags: Marketing and Sponsorship, Europe

11/20/13
IOC To Retest Torino Samples

Samples stored from the 2006 Torino winter Olympics are being retested by the IOC "as the eight-year statute of limitations runs out next year and as two labs find hundreds of unrelated positive tests," according to Ganguly & Grohmann of REUTERS. An IOC official said that "the retests ...

Tags: Olympics, Europe

11/19/13
European Tour Suffering Despite Success

The climax to the European Tour golf season revealed the commercial fault lines that run through the sport. On the course, things appeared to be going to plan. In-form Swede Henrik Stenson won the DP World Tour Championship, the culmination of the tour’s Race to Dubai, previously known as the ...

Tags: Leagues and Governing Bodies, United Kingdom, Europe

11/19/13
Hertha Reduces Liabilities During '12-13

Bundesliga club Hertha Berlin "was able to reduce its liabilities" by €5.2M to €36.8M during the '12-13 fiscal year, according to the SID. However, Hertha CFO Ingo Schiller revealed that the club lost €7.8M during the previous season, when it was promoted to the Bundesliga. Origi ...

Tags: Finance, Europe

11/19/13
Handball Club Will Again Reduce Payroll

Handball Bundesliga (HBL) club Rhein-Neckar Löwen "will again reduce its payroll ahead of next season," according to the SID. Löwen GM Thorsten Storm said, "We have to continue to cut costs and are already working on reducing the payroll. Our payroll has notably decreased due to contract e ...

Tags: Franchises, Europe

11/19/13
Italy Picks Infront For TV Negotiations

Italy's top-flight football clubs have picked Infront "as the main adviser to negotiate a new package of television rights" for the coming three-to-six seasons, according to Masoni & Mackenzie of REUTERS. The league, "which rejected a rival offer" from IMG, will now "hammer out the final details ...

Tags: Media, Europe

11/19/13
BR To Increase DEL Coverage

German regional public broadcaster Bayerischer Rundfunk "will increase its coverage of the German Hockey League (DEL)," according to Alexander Krei of DWDL. BR's "Blickpunkt Sport" show, which airs Saturday nights, will from now on report about all Friday night games of the five Bavarian clubs in th ...

Tags: Media, Europe

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug