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Tour De France A Bargain For Sponsors As Team Sponsorships Drop 50%

Published in SportsBusiness Daily Global on 07 / 29 / 14

The Tour de France "is a bargain for sponsors, courtesy of Lance Armstrong," according to Danielle Rossingh of BLOOMBERG. The event "could once demand large investments from potential backers." Hilversum, Netherlands-based sports marketing consultant Frank van den Wall Bake said that tainted by dopi...

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Tags: Marketing and Sponsorship, Europe

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Basketball Club Gets Anonymous Gift

German second-tier basketball club BV Chemnitz "has received an anonymous donation," according to the SID. The club revealed that a businessman "will pay the salary for three full-time youth coaches for the next 10 years." The only requirement is "that his name will not be made public." The total am ...

Tags: Franchises, Europe

Forbes: Real Madrid Most Valuable Team

Real Madrid has surpassed ManU as the most valuable football franchise in Forbes' annual list of The World's Top 20 Most Valuable Soccer Teams. Real Madrid is valued at $3.3B, more than a 76% increase over last year. It becomes the most valuable sports franchise in the world. ManU now ranks No. 2, v ...

Tags: Football, Europe, United Kingdom

DFB-Pokal Scores Top Ratings On ARD

German public broadcaster ARD "received top ratings for its broadcast of the DFB-Pokal (German Cup) semifinal match between Bayern Munich and VfL Wolfsburg," according to Manuel Weis of QUOTENMETER. An average of 8.4 million viewers tuned in to watch Bayern's 6-1 victory. The game obtained an averag ...

Tags: Media, Europe

SRT Called On Carpet For Spending

Spanish Radio Television has been revealed to have carried out economic waste in a recent audit of the company's spending, according to LIBERTAD DIGITAL. The company went from spending €27M in '09 to €45M in '11, exceeding the country's legal limit. The high broadcasting cost was most ...

Tags: Media, Europe

Fans Brawl While In Line For Tickets

Fans of Bundesliga club Borussia Dortmund "engaged in fights while standing in queue for Champions League semifinal tickets at several locations," according to BILD.  Borussia Dortmund CEO Hans-Joachim Watzke "has admitted mistakes in the way the club handled the ticket sales." He said, "We und ...

Tags: International Football, Europe

Boston Events Bring N-TV High Ratings

German news channel n-tv "recorded above average ratings with its coverage of the Boston Marathon bombing on Monday night," according to Sidney Schering of QUOTENMETER. A total of 300,000 viewers tuned in to n-tv's comprehensive coverage from the tragic events, which started at 9:35pm German time. T ...

Tags: Media, Europe

Merkel: Fair Tender For Qatar World Cup

German Chancellor Angela Merkel urged Qatar "to ensure a reliable legal framework for companies bidding for the multi-million dollar infrastructure projects" for the 2022 World Cup, according to Sarah Marsh of REUTERS. Merkel: "For the engagement of German companies in Qatar, it is very important th ...

Tags: Facilities, Middle East, Europe

Constantin Ends Subscription Period

German media group Constantin Medien, owner of German free-to-air TV channel Sport1, "had to end the subscription period for its company bonds ahead of time due to oversubscription on the first day of the subscription period," according to FINANZEN. The company had to end the subscription period on ...

Tags: Finance, Europe

French Open Increases Prize Money

The winners of next month’s French Open will receive a record €1.5M ($2M) each, "while early-round losers will get the biggest raise as the clay-court tennis major responds to player demands for more equal distribution of prize money," according to Danielle Rossingh of BLOOMBERG. The Pari ...

Tags: Events and Attractions, Europe

Serie A Requests Lower League Reform

Serie A will "request a major reform of the Italian league system by seeking changes that would allow its reserve teams to play in the country’s lower leagues," according to SOCCEREX. The league "will make its proposal to the Italian Football Federation (FIGC)." The move "is designed to boost ...

Tags: Leagues and Governing Bodies, Europe

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