Featured Story

Premiership Rugby Agrees To Partnership With StubHub For Premiership Rugby Final 2014

04 / 18 / 14

Premiership Rugby has agreed to a partnership with StubHub for the Premiership Rugby Final 2014. StubHub will be running its "Lucky Turnstile" promotion in the west car park where all fans will have the chance to win a range of prizes. StubHub already has partnerships in the U.K. with The O2, multip...

Read More

Tags: Marketing and Sponsorship, Europe, United Kingdom

More Stories

03/22/13
Greg Dyke Hired As New FA Chairman

Former BBC Dir General Greg Dyke "is to become the next chairman of the Football Association," according to to Ashling O'Connor of the LONDON TIMES. The 65-year-old has been proposed by the FA exec board as "the preferred candidate to take over from David Bernstein as independent chairman." His appo ...

Tags: Leagues and Governing Bodies, United Kingdom, Europe

03/22/13
Study: Int'l Players Mostly At Top Clubs

The number of int'l footballers in Europe drops from 46% for Big Five clubs to 15% for fourth echelon leagues, according to a paper written by three CIES Football Observatory researchers. At the start of the current season, Man City had 24 int'l players, the highest figure in Europe. Man City is als ...

Tags: International Football, Europe, United Kingdom

03/22/13
McDonalds Launches Guardiola Sandwich

The marketing power of Pep Guardiola "has been harnessed by McDonalds," according to 101 GREAT GOALS. The global fast food chain has "latched upon" Bayern Munich’s appointment of Guardiola as its manager from next season "to launch a new sandwich" in its Munich and Bavarian branches. Named the ...

Tags: Marketing and Sponsorship, Europe

03/22/13
Helicopters Crash At Berlin Olympic Stadium

Two police helicopters "collided over Berlin's iconic Olympic Stadium during a securtiy exercise," killing one of the pilots, according to the LONDON TIMES. The aircraft "crashed at low altitude during a spring snowstorm" as it "practised for operations against football hooligans." Four people were ...

Tags: Leagues and Governing Bodies, Europe

03/22/13
Leverkusen Adds Standing Room Seating

Bundesliga club Bayer Leverkusen "has agreed to wishes of its fans and will add 1,000 additional standing-room seats for the '13-14 season," according to DER WESTEN. Club Managing Dir Wolfgang Holzhäuser said, "We have been told again and again by fan representatives that there is additional de ...

Tags: Facilities, Europe

03/21/13
Euroleague, TVE Extend Broadcast Deal

Euroleague Basketball has reached an agreement with Spanish national broadcaster Televisión Española (TVE) to televise the remaining '12-13 Turkish Airlines Euroleague games of Real Madrid. The deal also includes the broadcast of selected games of other Spanish teams participating in t ...

Tags: Media, Europe

03/21/13
Stihl Expands Sponsorship Of DTM Team

Germany-based chainsaw manufacturer Stihl has expanded its sponsorship of Mercedes-Benz in the German Touring Car Championship (DTM). The company, which has been a co-sponsor of the team since '09, is now the team's official car sponsor. The '13 Stihl Mercedes AMG C-Coupe will be painted in the comp ...

Tags: Marketing and Sponsorship, Europe

03/21/13
Wozniacki Promotes Underwear Line

Former world No. 1 tennis player Caroline Wozniacki "released new pictures wearing nothing but her own underwear line," according to YAHOO!. Wozniacki "released her own brand of smalls last year, but as the business savvy will do she has leaked another batch of snaps just to keep interest piqued and ...

Tags: Marketing and Sponsorship, Europe

03/20/13
EPL Warned Over Rich, Poor Divide

A summit meeting of the 24 Championship clubs on Wednesday will "warn the Premier League that it risks permanently damaging the 'integrity of the Football League' by proposing a big hike in parachute money for clubs relegated from the top tier but only a modest rise in 'solidarity payments' for othe ...

Tags: Leagues and Governing Bodies, United Kingdom, Europe

03/20/13
Officials Warm Up To Winter World Cup

The "prospect of the 2022 World Cup being switched to the winter has increased" after Premier League Chair Dave Richards and Britain's FIFA VP Jim Boyce both offered support for the move, according to Martyn Ziegler of the PA. The Premier League has always strongly opposed a change, but Richards adm ...

Tags: International Football, Middle East, Europe

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug