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IOC Bans Russian Team From PyeongChang Over State-Run Doping Program

Published in SportsBusiness Daily Global on 12 / 06 / 17

The IOC banned the Russian Olympic team from the PyeongChang 2018 Games as punishment for its extensive state-run doping operation in Sochi, but individual athletes may be permitted to compete under a neutral Olympic flag if they are untouched by the scandal. Attention now turns to the highest level...

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Tags: Olympics, Russia, United Kingdom, Europe

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08/18/15
Google Secures Bundesliga Rights For NZ

Google "has secured Bundesliga broadcast rights for New Zealand," according to Nils Lehnebach of SPONSORs. The U.S. tech giant "will live stream one game per matchday on YouTube." It will be the Bundesliga's Friday night game. Google is also allowed to show additional games as replays and game highl ...

Tags: Media, Europe, Australia

08/18/15
Close To 4.5M Watch Bundesliga On ARD

German public broadcaster ARD "recorded close to 4.5 million viewers for its broadcast of its Bundesliga highlights show on Saturday," according to David Grzeschik of QUOTENMETER. ARD's "Sportschau" program drew 4.47 million viewers starting at 6:30pm. The number translated into a market share of 24 ...

Tags: Media, Europe

08/18/15
AccorHotels Signs On As Arena Partner

French hotel group AccorHotels "has signed on to become the naming-rights partner of the Palais Omnisports de Paris-Bercy (POPB)," according to Maxence Fabrion of LE FIGARO. The POPB, which is currently undergoing renovation, "will reopen in October as the Accor Hotels Arena POPB." The capacity of t ...

Tags: Facilities, Europe

08/18/15
HBL Club Turns Sponsors Into Shareholders

Handball Bundesliga (HBL) club Frisch Auf! Göppingen "has added three new shareholders," according to Henning Eberhardt of SPONSORs. The new shareholders "are also sponsors of the club." Arena naming-rights partner EWS, second-tier sponsor EMAG and third-tier partner Hahn Group "have become sha ...

Tags: Marketing and Sponsorship, Europe

08/18/15
Parma Attempts Rise From Ashes

Serie D side Parma Calcio 1913 General Manager Luca Carra did not hesitate to admit that "this is still very much the beginning" for the club, which is the official name of the entity that was rebooted this month "after its predecessor in this complex, the storied Parma F.C., went broke," according ...

Tags: Franchises, Europe

08/17/15
Deutsche Telekom Invests $56M In Sports

German telecom firm Deutsche Telekom is spending more than €50M ($56M) annually "on sports sponsorships," according to Peter Bock of SPONSORs. Deutsche Telekom Private Customers Managing Dir Michael Hagspihl confirmed the number. The majority of it goes toward its shirt sponsorship of Bayern Mu ...

Tags: Marketing and Sponsorship, Europe

08/17/15
UEFA Complains Of 'Smear Campaign'

German newspaper Welt am Sonntag reported UEFA "asked FIFA to investigate the alleged distribution" from its headquarters of an anonymous heavily critical "dossier" on UEFA President Michel Platini, according to Simon Evans of REUTERS. The existence of the dossier on Platini, who is hoping to replac ...

Tags: International Football, Europe

08/14/15
Bayern Re-Ups With Deutsche Telekom

Bayern Munich and Deutsche Telekom "have agreed to an early contract extension of their main and shirt sponsorship deal," according to Peter Bock of SPONSORs. The German telecom firm, whose contract with the club was set to expire after the '16-17 season, will stay on as the team's shirt sponsor thr ...

Tags: Marketing and Sponsorship, Europe

08/14/15
Bundesliga Shows Humor In Mini-Series

As Germany's Bundesliga continues to increase its global reach it is not afraid to poke a little fun at itself. Ahead of the start of its 53rd season on Friday, the German Football League (DFL) released a mini-series called "The Bundesliga Promo Team." The series shows a fictional N.Y.-based ad agen ...

Tags: Media, Europe

08/13/15
UEFA Super Cup Attracts Over 3.5M

German public broadcaster ZDF "recorded more than 3.5 million viewers for its broadcast of the UEFA Super Cup between Barcelona and Sevilla," according to Manuel Nunez Sanchez of QUOTENMETER. Tuesday's game, which started at 8:45pm, attracted an average of 3.64 million viewers. The number translated ...

Tags: Media, Europe

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