Featured Story

Cho Yang-Ho Named New Head Of 2018 PyeongChang Organizing Committee

Published in SportsBusiness Daily Global on 08 / 01 / 14

South Korean businessman Cho Yang-ho, who led PyeongChang's successful bid for the 2018 Winter Olympics, "has been named as the new president of the organizing committee" for the Games, according to REUTERS. Cho said, "I have decided to take up this position to keep the promise I made with the Inter...

Read More

More Stories

04/28/14
NBA Yao School Launches More Camps

The NBA Yao School will launch youth summer camps in Beijing from July 14 through Aug. 23. NBA players will visit the camps at Wukesong Hi-Park and No. 3 Middle School to teach basketball technique. The first program of the NBA Yao School was launched in February at Wukesong Hi-Park. Yao Ming said, ...

Tags: Leagues and Governing Bodies, China

04/17/14
KAWO Launches Sports Page

KAWO, a social media management tool that helps businesses repurpose and automate existing social media content onto Chinese channels like Weibo and WeChat, has officially launched a specialized page targeting the sports industry to deliver Chinese social media to clients. Although the sports market ...

Tags: Media, China

04/11/14
CCTV Kicks Off World Cup Ad Auction

State broadcaster China Central Television Station "kicked off an auction on Thursday for advertising during the upcoming 2014 FIFA World Cup Brazil," according to Qiu Bo of the CHINA DAILY. Two months before the tournament, CCTV "held a fair to preheat the auction." More than 700 representatives f ...

Tags: Media, China

04/10/14
Yu Confident Of FIA's Hong Kong Approval

Hong Kong's first internationally sanctioned motor race, the Formula E, "is back on track for next year" with Hong Kong Automobile Association President Lawrence Yu Kam-kee confident a revamped and modified circuit plan will be accepted" by the FIA, according to Alvin Sallay of the SOUTH CHINA MORN ...

Tags: Events and Attractions, China

04/03/14
U.S. Leagues On Chinese Social Media

The NBA has by far the biggest presence on Chinese social media site Sina Weibo with more than 27 million followers. Social media agency Mailman took a look at the presence of major U.S. sports leagues and their individual team presences across Sina Weibo, China’s No. 1 social media channel. U ...

Tags: Media, China

04/03/14
CBA Finals Reach 162 Milion In China

The Chinese Basketball Association's Professional League Finals was broadcast to 162 million people on CCTV and other regional networks in China. This is a 26% increase for the six games. The sixth game on March 30 was a 98-88 Beijing Ducks win over Xinjiang. Beijing is led by former NBA player Step ...

Tags: Media, China

03/26/14
Li Ning Switches Market Focus

Li Ning "plans to focus on the mid-tier market and exit non-sportswear categories" after reporting a loss of 391.54M yuan last year, 80% less than the 1.98B yuan it lost in '12, according to Tiffany Ap of the SOUTH CHINA MORNING POST. Revenue fell 12.8% to 5.82B yuan, "partly due to a shrinking outl ...

Tags: Finance, China

03/25/14
Lottery Firm 500.com Expands For WC

Chinese online sports lottery ticket vendor 500.com Chair Vincent Law said that the company "plans to add more social networking features to its lottery sales platform ahead of the FIFA World Cup and expects more sales from mobile devices," according to XINHUA. Law said that "the company expects to ...

Tags: Marketing and Sponsorship, China

03/20/14
U.S. PGA Tour Pledges To Stay In China

The U.S.'s PGA Tour "has pledged to stay in China for the long haul after taking the bold step of setting up a domestic circuit offering players a new route to the top level, including the Olympic Games," according to the AFP. In a move "that could have a big impact on mainland golf, and even the sp ...

Tags: Events and Attractions, China

03/17/14
Five Cities Submit Bids For 2022 Games

Krakow, Poland; Oslo, Norway; Almaty, Kazakhstan; Lviv, Ukraine and Beijing "have all submitted their respective Applicant File to host the 2022 Winter Olympic Games and Paralympic Games" to the IOC, according to XINHUA. Following the list of contenders being announced in November, "the cities atten ...

Tags: Olympics, China, Europe

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug