Featured Story

New Zealand Rugby Union, Sky TV Sign 'Conditional' Deal For Broadcast Rights

Published in SportsBusiness Daily Global on 10 / 24 / 14

The New Zealand Rugby Union and Sky TV signed "a conditional five-year deal for broadcasting rights from 2016," according to Greg Stutchbury of REUTERS. A final agreement is expected to be signed off by the end of November. NZRU CEO Steve Tew said that no financial details were disclosed "due to the...

Read More

Tags: Media, Australia

More Stories

10/18/12
Li Ning Selling 25% Stake In His Brand

Former Chinese Olympic gymnast Li Ning announced that "a 25% stake" in his namesake sportswear brand will be sold to Viva China Holding, a sports talent management and consultancy that is also owned by Li, according to Zhao Qian of the GLOBAL TIMES. Li said the move "was aimed at transforming its bu ...

Tags: Finance, China, Li Ning

10/18/12
CCTV-IMG Sign 10-Year Deal

CCTV-IMG, a joint venture between China state TV network CCTV and IMG Worldwide, has entered into a 10-year partnership with the Chinese Super League, the country's top football league. This includes developing the CSL, helping improve management of Chinese football clubs, advising on development of ...

Tags: Media, China, IMG, CCTV

10/17/12
Shanghai FC Players Protest For Pay

The players of Chinese Super League club Shanghai Shenhua FC "staged an open protest in the full gaze of the Chinese media" on Monday, reportedly "due to wages going unpaid" from the ongoing equity share dispute, according to Cameron Wilson of WILDEASTFOOTBALL.net. Players showed up for their daily ...

Tags: International Football, China

10/12/12
NRL Wants Opening Game In China

The plan of National Rugby League club Manly Sea Eagles to "spread the NRL gospel in China is no gimmick," as they continue negotiations to jump-start next season in China against Canberra, according to Jon Tuxworth of the SYDNEY MORNING HERALD. Sea Eagles and Raiders officials met with the NRL and ...

Tags: Franchises, Australia, China

10/12/12
China To House First NBA Center

NBA China and Yatai Lanhai Investment Group have agreed to a partnership to design, develop and build the first NBA Center in the world in Tianjin's Wuqing district. The facility will cover 12,000sqm and will include games, training and fitness, kids recreation, interactive games, shopping, dining a ...

Tags: Facilities, China

10/12/12
NBA, CBA Extend Coaching Deal

The NBA and Chinese Basketball Association agreed to a multi-year extension of their joint coaching program, which has trained more than 580 CBA pro and junior level coaches since '09. Through the extension, the two leagues will continue to work together to improve coaching, which will result in you ...

Tags: Leagues and Governing Bodies, NBA, China

10/11/12
Li-Ning Officially Announces Wade Deal

Chinese sportswear company Li-Ning and NBA Miami Heat G Dwyane Wade formally announced a multiyear partnership involving the creation of a new athletic footwear and apparel brand called "Wade." The brand will serve as the centerpiece of Li-Ning's int'l basketball strategy and be shaped by Wade's cre ...

Tags: Marketing and Sponsorship, China

10/11/12
NBA Looks To Capitalize On China Trip

The NBA is “orchestrating its sixth China Games tour to enhance its largest market outside” the U.S., and the Miami Heat and “some of their players hope to cash in on the opportunity as well,” according to Craig Davis in a front-page piece for the South Florida SUN-SENTINEL. ...

Tags: Marketing and Sponsorship, China

10/10/12
Li-Ning To Announce Wade Deal

Chinese sportswear brand Li-Ning will announce Wednesday morning in China that it has "officially signed" NBA Miami Heat guard Dwyane Wade. Wade said, "This is a great opportunity for me. I can either choose to stick to the status quo or be a trailblazer." It is certainly Li-Ning's "greatest effort ...

Tags: Marketing and Sponsorship, North America, China

10/08/12
Djokovic, Gayle Add To Gangnam Craze

World No. 2 men's tennis player NOVAK DJOKOVIC "delighted fans in Beijing" on Sunday with a rendition of the famed horse-riding dance from pop hit "Gangnam Style" after defeating Jo-Wilfried Tsonga to win his third China Open, according to the AFP. The 25-year-old "fulfilled a promise made earlier ...

Tags: People and Pop Culture, China, Asia

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug