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Alibaba Acquires Broadcast Rights To U.S. College Sports Conference Pac-12

Published in SportsBusiness Daily Global on 10 / 06 / 17

U.S. college sports conference the Pac-12 is "about to get a lot more airtime in China," according to Scott Soshnick of BLOOMBERG. Alibaba Group acquired the rights to broadcast Pac-12 sports across China through '24, "part of a growing effort by the schools to market their teams -- and their a...

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Tags: Media, China

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F1 CEO Sees China As Long-Term Play

Formula 1 CEO Chase Carey said that F1 views China as a "long-term play" and a second grand prix in the nation of 1.3 billion people "remains years away," according to Alan Baldwin of REUTERS. Carey said, "China is a little bit like the U.S. -- two enormous markets. It will clearly take time.&n ...

Tags: Leagues and Governing Bodies, China

China's Sport Sector Projected To Double

China’s sports industry could be "about to come of age," as "growing public enthusiasm" for participatory athletic events coupled with the government’s efforts to promote sport awareness are seen as "powerful catalysts for a sector still at an early stage of development by global standar ...

Tags: Finance, China

FIFPro Wants To Protect Chinese Footballers

FIFPro is "pushing for the creation of a footballers’ association in China amid concerns about overdue payments in the burgeoning league," according to the AP. FIFPro said, "Media reports this week revealed several Chinese Super League clubs are falling behind on payments, and FIFPro wishes to ...

Tags: International Football, China

Leaders Touches Down In Beijing

As the rain thundered down across Beijing, the corridors and halls of Sina Plaza boomed with conversation as the first Leaders Sport Business Summit in China rolled into town. Sina is one of China's internet darlings; the creator of Weibo, and, in ...

Tags: Events and Attractions, China, United Kingdom

Q&A With Mailman CEO Andrew Collins

Shanghai-based digital marketing agency Mailman Sports CEO Andrew Collins spoke to SBD Global via email about a number of the top trends to watch in the Chinese market throughout the rest of '17 and beyond. Mailman published the sixth edition of its Red Card study on the influence of 53 European clu ...

Tags: Marketing and Sponsorship, Asia, China

Alibaba Strengthens Partnerships For WESG

Chinese online retailer Alibaba will "seek to break even" with its second World Electronic Sports Games tournament, according to Josh Ye of the SOUTH CHINA MORNING POST. The company "pumped in" around 150M yuan into the inaugural series, which aspires to become the Olympic Games for esports. Al ...

Tags: Events and Attractions, China

CAA China Names Mary Gu Shuhang CEO

The newly-formed CAA China named MARY GU SHUHANG  as CEO. Gu has held several exec positions with the Special Olympics and was most recently Special Olympics int'l regional president & managing director, East Asia. Gu has been hired to build upon Creative Artists Agency's 12 years of ...

Tags: People and Pop Culture, China

Chinese Winter Sports Push Boosting Brands

German outdoor brand Jack Wolfskin China CEO Frederic Guiral de Haas said that a "state-led push" to promote winter sports in China ahead of the 2022 Beijing Olympics will "help outdoor brands maintain faster sales growth in the country than the overall sportswear market," according to Tom Hanc ...

Tags: Finance, China

Beijing 2022 Partners With Bank Of China

The organizers of the Beijing 2022 Olympic and Paralympic Winter Games announced on Thursday Bank of China as its "official banking partner," according to XINHUA. Bank of China, which was the official banking partner of the Beijing 2008 Games, "continues its tie with the Olympics by becoming th ...

Tags: Olympics, China

F1 Teaming Up With Lagardère Sports

Formula 1 is "teaming up" with marketing agency Lagardère Sports to build strategic partnerships in China from '18 and "raise the sport's profile in a region it sees as having huge potential for growth," according to Alan Baldwin of REUTERS. F1 owner Liberty Media sees China, along with the U ...

Tags: Marketing and Sponsorship, China

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