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Chinese State Broadcaster CCTV Kicks Off Auction For Brazil World Cup Advertising

04 / 11 / 14

State broadcaster China Central Television Station "kicked off an auction on Thursday for advertising during the upcoming 2014 FIFA World Cup Brazil," according to Qiu Bo of the CHINA DAILY. Two months before the tournament, CCTV "held a fair to preheat the auction." More than 700 representatives f...

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Tags: Media, China

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11/26/12
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11/26/12
Chinese Basketball Scores Tsingtao As Sponsor

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Tags: Marketing and Sponsorship, China

11/22/12
Beckham In No Hurry To Announce Plans

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Tags: International Football, Australia, New Zealand, China, Middle East

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