TVB Wins '14 World Cup Rights Event Notes Teen Golfers Promoting Sport In China Li Ning Holds 48-Hour Online Sale H&M Takes Place Of Nike Store In Beijing Formula 1 A Tough Sell In China China Sportswear Company Sues Jordan Decathlon Steps Up Presence In China Chinese Super League, Carlsberg Partner CBA Seeks To Reach Its Potential
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TVB Wins Hong Kong Broadcasting Rights For 2014 Brazil World Cup05 / 23 / 13TVB "has won the Hong Kong broadcasting rights for the 2014 World Cup," according to Benjamin Li of CAMPAIGN ASIA-PACIFIC. The deal "covers TVB's free-to-air TV stations, radio, internet and mobile platforms." TVB Deputy Controller S.T. Tso said that "the agreement with FIFA does not allow... |
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Shanghai FC Players Protest For Pay
The players of Chinese Super League club Shanghai Shenhua FC "staged an open protest in the full gaze of the Chinese media" on Monday, reportedly "due to wages going unpaid" from the ongoing equity share dispute, according to Cameron Wilson of WILDEASTFOOTBALL.net. Players showed up for their daily ...
Tags: International Football, China
NRL Wants Opening Game In China
The plan of National Rugby League club Manly Sea Eagles to "spread the NRL gospel in China is no gimmick," as they continue negotiations to jump-start next season in China against Canberra, according to Jon Tuxworth of the SYDNEY MORNING HERALD. Sea Eagles and Raiders officials met with the NRL and ...
Tags: Franchises, Australia, China
China To House First NBA Center
NBA China and Yatai Lanhai Investment Group have agreed to a partnership to design, develop and build the first NBA Center in the world in Tianjin's Wuqing district. The facility will cover 12,000sqm and will include games, training and fitness, kids recreation, interactive games, shopping, dining a ...
Tags: Facilities, China
NBA, CBA Extend Coaching Deal
The NBA and Chinese Basketball Association agreed to a multi-year extension of their joint coaching program, which has trained more than 580 CBA pro and junior level coaches since '09. Through the extension, the two leagues will continue to work together to improve coaching, which will result in you ...
Tags: Leagues and Governing Bodies, NBA, China
Li-Ning Officially Announces Wade Deal
Chinese sportswear company Li-Ning and NBA Miami Heat G Dwyane Wade formally announced a multiyear partnership involving the creation of a new athletic footwear and apparel brand called "Wade." The brand will serve as the centerpiece of Li-Ning's int'l basketball strategy and be shaped by Wade's cre ...
Tags: Marketing and Sponsorship, China
NBA Looks To Capitalize On China Trip
The NBA is “orchestrating its sixth China Games tour to enhance its largest market outside” the U.S., and the Miami Heat and “some of their players hope to cash in on the opportunity as well,” according to Craig Davis in a front-page piece for the South Florida SUN-SENTINEL. ...
Tags: Marketing and Sponsorship, China
Li-Ning To Announce Wade Deal
Chinese sportswear brand Li-Ning will announce Wednesday morning in China that it has "officially signed" NBA Miami Heat guard Dwyane Wade. Wade said, "This is a great opportunity for me. I can either choose to stick to the status quo or be a trailblazer." It is certainly Li-Ning's "greatest effort ...
Djokovic, Gayle Add To Gangnam Craze
World No. 2 men's tennis player NOVAK DJOKOVIC "delighted fans in Beijing" on Sunday with a rendition of the famed horse-riding dance from pop hit "Gangnam Style" after defeating Jo-Wilfried Tsonga to win his third China Open, according to the AFP. The 25-year-old "fulfilled a promise made earlier ...
Tags: People and Pop Culture, China, Asia
Chinese Team To Travel Via Private Jet
Chinese Basketball Association Xinjiang Guanghui Flying Tigers and their "uber-rich Owner Sun Guangxin, are going forward in their longtime rumored plans" to buy a private team jet for the '12-13 season, according to Jon Pastuszek of NIUBBALL.com. The Flying Tigers will become the first team in CBA ...
Tags: Franchises, China
Dwyane Wade To Endorse Li-Ning
NBA Miami Heat's Dwyane Wade has "officially departed Jordan Brand for Beijing-based footwear and apparel company Li-Ning," according to a source cited by Jared Zwerling of ESPN.com. Wade "had been with Jordan Brand” since ’10, and his contract expired on Oct. 1. Rumors “started he ...
Tags: Marketing and Sponsorship, China
