Featured Story

Source Says Letv Sports Website Valued At $450 Million After Funding

Published in SportsBusiness Daily Global on 05 / 05 / 15

A source said that Leshi Internet Information & Technology Corp.’s sports affiliate "completed a round of funding that valued the video-streaming business" at about $450M, according to Lulu Yilun Chen of BLOOMBERG. Letv Sports Culture Develop (Beijing) Co. raised more than $100M to fund ...

Read More

Tags: Media, China

More Stories

05/05/15
Illegal Betting Taking Toll On China, India

Int'l Centre for Sports Security Exec Dir Chris Eaton said that betting fraud and match-fixing are "part of the reason why China and India have achieved little" in football despite their huge populations, according to Mike Collett of REUTERS. Eaton urged governments to "take more control of the prob ...

Tags: International Football, China, India

05/05/15
Sponsorship To Help Boost Boxing In China

Boxing in China "faded into the background" in the late '50s, but "had a revival" in the '80s, according to Lionel Donovan of CCTV. Since then, "there have been notable achievements, but China has not quite become the boxing powerhouse it could be." Boxing "is a rising sport in China." Since it has ...

Tags: Marketing and Sponsorship, China

04/24/15
HK Official Slams Legislative Committee

Top sports official Terry Smith added his voice to the "chorus of disapproval" over delays in funding approval for the proposed Kai Tak sports hub, highlighting the irony of what he called "political bloody-mindedness," according to Alvin Sallay of the SOUTH CHINA MORNING POST. Smith, a member of th ...

Tags: Facilities, China

04/23/15
Hisense Forks Out $7M For Red Bull Deal

Chinese consumer electronic brand Hisense is paying more than $2M annually to Infiniti Red Bull Racing as part of its recently announced partnership with the F1 team, according to an industry source. Marketing agency JMI, which secured the partnership, would not disclose any terms of the contract an ...

Tags: Marketing and Sponsorship, China, United Kingdom

04/21/15
Marbury Honored On China's Stamp

Former NBA player STEPHON MARBURY "has a statue in front of the arena of Beijing's Wukesong Stadium, three Chinese Basketball Association titles and now he has a postage stamp named in his name and face," according to XINHUA. Fresh off winning his third championship in the Chinese basketball leagu ...

Tags: People and Pop Culture, China

04/21/15
HK Cricket In Line For Funding Boost

Hong Kong "will be in line for more funding" from the Int'l Cricket Council after the disbanding of the Asian Cricket Council, said top official John Cribbin, according to Alvin Sallay of the SOUTH CHINA MORNING POST. Cribbin, who was VP of the ACC before the regional body was shut down by the ICC l ...

Tags: Finance, China

04/20/15
MLB Broadens Baseball Appeal In China

Unlike the "aggressive marketing" by the NBA, MLB has taken a "gradual approach to bring America's pastime to China," according to XINHUA. After an opening ceremony for the new season of the Beijing college league on Saturday, MLB Asia VP Jim Small said, "We are trying to broaden the appeal of ...

Tags: Leagues and Governing Bodies, China

04/20/15
Japanese Olympic Official Faces Scrutiny

A Japanese politician "demanded an inquiry into allegations" the vice chairman of Japan's Olympic Committee has close ties with the Yamaguchi-gumi, Japan's largest yakuza group, according to Julian Ryall of the SOUTH CHINA MORNING POST. Yoshio Maki, a member of the opposition Japan Restoration Part ...

Tags: Olympics, China

04/16/15
Hamilton Accused Of Sexist Bullying

F1 champion LEWIS HAMILTON "is facing demands that he be banned from returning to China" after his "bullying" and "sexist" celebration of his victory in the country’s grand prix on Sunday, according to Lewis & Eason of the LONDON TIMES. The British driver "aimed champagne into the face ...

Tags: People and Pop Culture, China

04/14/15
PepsiCo Signs Five-Year NBA Deal

PepsiCo "has signed a five-year NBA deal, making it one of the league’s largest sponsors and ending a 29-year relationship between Coke and the NBA," according to Terry Lefton in this week's SPORTSBUSINESS JOURNAL. The deal "includes Pepsi’s extensive portfolio of salty snacks, like Dori ...

Tags: Marketing and Sponsorship, North America, China

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug