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Rio De Janeiro Rivals Flamengo, Fluminense Seek Alternative To Maracanã

Published in SportsBusiness Daily Global on 07 / 07 / 17

Rio de Janeiro-based Brasileiro rivals Flamengo and Fluminense said in a joint statement that they will unite to "find home pitch alternatives to the increasingly untenable Maracanã Stadium," according to Nelson Belen of the RIO TIMES. With the cost of playing at the Maracanã "bec...

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Tags: Facilities, Brazil

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Three Named In Accreditation Scandal

An Australian Olympic Committee director, a long-serving AOC employee and the Australian team’s "cheerleader-in-chief" in Rio are at the center of an accreditation scandal "that ­resulted in nine athletes spending the night in a Brazilian police station," according to Chip Le Grand of THE AUST ...

Tags: Olympics, Brazil, Australia

Pat Hickey Released From Rio Prison

Former Olympic Council of Ireland President Pat Hickey "has been released from prison in Rio de Janeiro following an order by an appeal court judge," according to Tom Hennigan of the IRISH TIMES. Hickey -- who recently stepped aside as head of the OCI -- "had been in prison since his arrest" on Aug. ...

Tags: Olympics, Brazil

Rio 2016 Followed By 55M Smartphones

Rio 2016 "has been the most mobile Olympics ever in Latin America, where 55 million smartphones followed the event," according to Juan Fernandez Gonzalez of RAPID TV NEWS. In addition, figures unveiled by Claro Sports and UNO TV Dir Arturo Elías Ayub revealed that 120 mill ...

Tags: Olympics, Brazil

Brazil Frees THG Boss Mallon

THG Sports said that Dir Kevin Mallon, who was arrested by police in Rio over an alleged ticket touting operation, "has been released from preventative detention," according to Jamie Doward of the London GUARDIAN. Mallon had been in custody in Brazil since Aug. 5 "after being arrested in relati ...

Tags: Olympics, Brazil

Paralympics Set Rio 2016 Ticket Record

Organizers of the Rio 2016 Paralympic Games sold 133,000 tickets on Tuesday, the largest number of tickets they have ever sold in just one day. Demand for Paralympic tickets accelerated since the ending of the Olympic Games on Sunday. After selling 16,000 tickets last Saturday, organizers said that ...

Tags: Olympics, Brazil

Police: Hickey Discussed Illegal Ticket Sales

Brazilian police said that "they had uncovered emails" between detained IOC member Patrick Hickey and the British owner of a ticketing company they said masterminded a scheme selling Olympic tickets illegally, according to Prada & Viga Gaier of REUTERS. Police told a news conference in Rio de Ja ...

Tags: Olympics, Brazil

IPC Selects Dailymotion

Around 680 hours of coverage from 13 sports will be live streamed on 15 HD channels on the IPC website Paralympic.org during the Rio 2016 Paralympic Games. The IPC selected Dailymotion to provide the streaming services. Dailymotion is the world's second largest video sharing website with 3 billion v ...

Tags: Olympics, Brazil

Football Takes Gold In Twitter Olympics

Football emerged with the Gold Medal in the Twitter Olympics, with Neymar's "decisive spot-kick in the penalty shoot-out against Germany generating more Tweets per minute than any other piece of Rio 2016 sporting action," according to David Owen of INSIDE WORLD FOOTBALL. The home side’s talism ...

Tags: Media, Brazil

Half Of Most-Shared Oly Ads From Rio

Half of the top 10 most shared Olympic ads of all time "come from the Rio Games, with ads from Channel 4, Under Armour, Nike and P&G making the all-time chart," according to PR WEEK. Channel 4’s "We’re the superhumans" is the "most shared ad of the Rio Olympics." The ad promotin ...

Tags: Media, Brazil

Go4it's Pacheco Talks WSL Partnership

The partnership between the World Surf League and Brazil-based marketing agency Go4it came about organically. WSL Global CCO Mark Noonan said that he and CEO Paul Speaker were already familiar with Go4it from its representation of surfer Gabriel Medina when the agency launched last October. Tha ...

Tags: Marketing and Sponsorship, Brazil

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