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New Zealand Rugby Union, Sky TV Sign 'Conditional' Deal For Broadcast Rights

Published in SportsBusiness Daily Global on 10 / 24 / 14

The New Zealand Rugby Union and Sky TV signed "a conditional five-year deal for broadcasting rights from 2016," according to Greg Stutchbury of REUTERS. A final agreement is expected to be signed off by the end of November. NZRU CEO Steve Tew said that no financial details were disclosed "due to the...

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Tags: Media, Australia

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05/22/14
Budweiser Unveils World Cup Ad

Budweiser, the official beer sponsor of the World Cup, unveiled the tournament-time components of its global "Rise As One" campaign. The series of football-themed activations, both on-site and around the world, includes the brand's centerpiece TV advertisement for the tournament, "Celebrate As One," ...

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05/22/14
First Grass Planted On Rio Golf Course

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Tags: Olympics, Brazil

05/21/14
ESPN Brazil Banks On Int’l Expertise

ESPN Brazil's World Cup Coverage 4 studios: - 2 in São Paulo (main at ESPN HQ studios and another from a set outside of the Corinthians Arena) - Rio de Janeiro - Fortaleza 5 broadcast trucks 7 national team dedicated crews ...

Tags: Media, Brazil

05/21/14
Roof Collapses At World Cup Airport

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Tags: Facilities, Brazil

05/21/14
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Sports Brands Using Toxic Chemicals

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Tags: International Football, Brazil

05/20/14
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Tags: Facilities, Brazil

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