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Tour De France A Bargain For Sponsors As Team Sponsorships Drop 50%

Published in SportsBusiness Daily Global on 07 / 29 / 14

The Tour de France "is a bargain for sponsors, courtesy of Lance Armstrong," according to Danielle Rossingh of BLOOMBERG. The event "could once demand large investments from potential backers." Hilversum, Netherlands-based sports marketing consultant Frank van den Wall Bake said that tainted by dopi...

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Tags: Marketing and Sponsorship, Europe

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02/12/14
FFA Hopes For A-League Second Division

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Tags: International Football, Australia

02/11/14
AFL Player Reveals Injections Began In '11

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Tags: Leagues and Governing Bodies, Australia

02/11/14
Athletes Complain About Sochi Halfpipe

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Tags: Olympics, Australia

02/11/14
Alessandro Del Piero Is Willing To Coach

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Tags: Australia, International Football

02/10/14
FFA Says Sideline Security A Club Matter

Football Federation Australia said that "beleaguered Sydney FC coach Frank Farina should approach his club if he wants dugouts installed to enhance security," according to Adrian Warren of the SYDNEY MORNING HERALD. Farina "made the call for sideline dugouts after having contents of a cup tossed on ...

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02/10/14
Fox Sports, Nine To Consider Nines Circuit

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Melbourne Chair Expected In Liverpool

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Tags: Franchises, United Kingdom, Australia

02/07/14
AFL Ups Anti-Doping Code

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Tags: Leagues and Governing Bodies, Australia

02/06/14
ASADA Defends Pace Of Drugs Probe

The Australian Sports Anti-Doping Agency revealed that "it had conducted more than 280 interviews, reviewed 120,000 documents and issued disclosure notices to 13 individuals as it launched a spirited defence of its year-long investigation into Australian sport," according to Brent Read of THE AUSTRA ...

Tags: Leagues and Governing Bodies, Australia

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Manly Signs Three-Year Deal With Daikin

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