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12/08/14
IOC, CCTV Sign $550M Television Deal

The IOC has exploited China’s likely status as host of the 2022 Winter Olympics and Paralympic Games "to agree a bumper new broadcasting deal with China Central Television," according to THE NATION. The state broadcaster "has been awarded exclusive rights to screen the next four Games" in a de ...

Tags: Media, China

12/04/14
Silver: India The NBA's Next Frontier

NBA Commissioner Adam Silver said that the league is "evaluating an option to set up an Indian basketball league and expressed hope that the country can produce some great hoopsters," according to the PTI. Silver: "An Indian league is something we continue to look at." With an increasing number of f ...

Tags: Leagues and Governing Bodies, India

12/04/14
Woods' Hero Deal Valued At $8M Annually

Tiger Woods' four-year deal with Hero MotoCorp , based on reports in India, is valued at nearly $8M per year. Hero Managing Dir & CEO Pawan Munjal on Tuesday said that the new deal with Woods will be a critical marketing component of Hero’s entry into the U.S. Almost all of Hero’s t ...

Tags: Marketing and Sponsorship, India

12/04/14
Shenzhen Chief Suspected Of Corruption

Chinese media reported Shenzhen Security Chief Jiang Zunyu "allegedly funnelled construction projects for the 2011 World Student Games worth billions of yuan through his family," according to the AFP.  Jiang is suspected of “serious discipline and law violations” -- a euphemism for ...

Tags: Leagues and Governing Bodies, China

12/03/14
Tiger Inks Deal With India's Hero MotoCorp

India-based motorcycle manufacturer Hero MotoCorp has hired Tiger Woods to "promote its brand as it pushes into new markets and aims to double production" to 12 million units annually in the next five years, according to Victor Mallet of the FINANCIAL TIMES. Hero Managing Dir & CEO Pawan Munjal ...

Tags: Marketing and Sponsorship, India

12/03/14
N. Korea Has High Hopes For School

Argentine captain Lionel Messi "is the most popular player among students at the Pyongyang International Football School, a fledgling facility North Korean officials hope will unearth a talent like the Barcelona great," according to Patrick Johnston of REUTERS. North Korean Asian Football Confeder ...

Tags: International Football, Asia

12/02/14
Konoshita Committed To Tennis Academy

GL Finance Chair Mitsuji Konoshita reiterated his resolve to push through his pet project of creating Cambodia’s first int'l standard Tennis Academy, and "is optimistic that construction work could begin sometime in 2016," according to H.S. Manjunath of the PHNOM PENH POST. Konoshita said, &ld ...

Tags: Leagues and Governing Bodies, Asia

12/01/14
China To Expand School Football

Football courses will be mandatory at an increasing number of schools across China, a move "designed to achieve the country's goal of becoming a sporting power," according to Sun Xiaochen of CHINA DAILY. China’s Vice Premier Liu Yandong said, “The development of soccer in schools forms t ...

Tags: International Football, Asia

12/01/14
Sapporo To Bid For 2026 Winter Olympics

The mayor of Sapporo, Japan, "announced his city’s intention to bid for the 2026 Winter Olympics," according to the AP. Sapporo, on Japan’s northernmost island Hokkaido, "hosted the Winter Olympics in 1972." Sapporo Mayor Fumio Ueda told a city assembly meeting Thursday that “hosti ...

Tags: Olympics, Japan

11/25/14
Wanda, Providence Weigh Infront Bids

At least two Chinese groups "are weighing bids for Infront Media, the Swiss sports marketing group run by the nephew of embattled" FIFA President Sepp Blatter, in the "latest sign of China’s growing appetite" for European companies, according to Massoudi, Chassany & Blitz of the FINANCIAL ...

Tags: Marketing and Sponsorship, China

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