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03/19/15
JX To Sponsor Tokyo 2020

JX Nippon Oil and Energy Corp. "has become the sixth Gold Partner, or a top domestic sponsor, for the for the 2020 Summer Olympic and Paralympic Games," according to Kaz Nagatsuka of the JAPAN TIMES. The contract term "began Wednesday" and will last until Dec. 31, 2020. The company "will also suppo ...

Tags: Marketing and Sponsorship, Japan

03/19/15
PyeongChang 2018 Seeking Director

The organizers of the 2018 PyeongChang Olympic Games said Tuesday that "they are publicly recruiting talent to direct the opening and closing ceremonies of the Olympics and the PyeongChang Paralympic Games that follow," according to the KOREA TIMES. The organizers "will select one for the Olympic ce ...

Tags: Olympics, Asia

03/19/15
Korean Air To Sponsor 2018 Games

South Korea's largest airline, Korean Air, announced Wednesday that it "became a corporate sponsor" of the 2018 Winter Olympics in PyeongChang, according to the AP. Games organizers have been "struggling to find companies to join its domestic sponsorship program, a critical source of revenue" for th ...

Tags: Marketing and Sponsorship, Asia

03/19/15
India's Formula E Battery-Powered Vehicle

Indian automobile manufacturing company Mahindra & Mahindra Ltd. and the FIA’s Formula E racing series "are strange bedfellows," according to John D. Stoll of the WALL STREET JOURNAL. Mahindra is India’s biggest sport-utility seller and "best known in the U.S. for its small tractors. ...

Tags: Marketing and Sponsorship, India

03/19/15
Star Sports Likely To Hike Ad Rates

As the Int'l Cricket Council Cricket World Cup moves into the knockout stage, interest levels "are rising," according to Anirban Roy Choudhury of INDIAN TELEVISION. Star Sports "is looking at escalating its ad rates to rake in more moolah." The broadcaster is looking at a hike of at least 7-10% "in ...

Tags: Media, India

03/17/15
China Kicks Off Football Reform Plan

An overall reform plan to boost the development of football in China "has been issued by the State Council General Office," according to Zhang Yunbi of the CHINA DAILY. The plan, issued on March 16, stated that the reform and development of football in China "is an important component to build a sp ...

Tags: International Football, China

03/16/15
South Korea Confirms 2018 Olympic Venue

South Korea's sports ministry said Friday that Bokwang Phoenix Park will be used for the snowboarding and freestyle skiing competitions at the 2018 Winter Olympics after the venue operators and Games organizers "met to hammer out their differences," according to Peter Rutherford of REUTERS. Talks on ...

Tags: Olympics, Asia

03/13/15
PRSI Looses Funding Due To Ring Dispute

Related stories: Indonesia Fails To Solve IOC Rings Row Indonesia At Risk Of Losing Asian Games Indonesian national swimming coach Albert Susanto said that an ongoing copyright row between Indonesian sports federations over the use of the Olympic rings symbol "has been s ...

Tags: Olympics, Asia

03/11/15
China To Host Professional Boxing Bouts

The Int'l Boxing Federation said that China "is to host first-ever professional boxing bouts," according to XINHUA. Since China "decided to give all commercial events thumb-up last year to promote development of dominant sport industry, IBF China believed that 2015 will be a watershed between two er ...

Tags: Events and Attractions, China

03/11/15
BCCI Reports Drop In Media Rights Income

The Board of Control for Cricket in India's report for the '13-14 financial year showed a decline in gross media rights income as it dipped from Rs 774.24 crore to Rs 419.38 crore ($66.8M), according to INDIAN TELEVISION. BCCI Honorary Treasurer Anirudh Chaudhry blamed a lack of int'l action in Ind ...

Tags: Media, India

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