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03/30/17
Tottenham Announces £33M Profit

Tottenham Hotspur’s latest financial results "revealed that the north London club made a post-tax profit" of £33M for the year ending June 30, 2016, according to Nicholas Godden of the LONDON TIMES. Club Chair Daniel Levy said that the ...

Tags: Finance, India

03/30/17
Reebok Announces Chinese Strategy

Reebok enlisted "China’s hottest grandpa," Wang Deshun, as a brand ambassador as it announced plans to open 500 stores by '20 and "create China specific products in a bid to become China’s best fitness brand," according to Danielle Long of THE DRUM. The 80-year old model, "who made ...

Tags: Marketing and Sponsorship, China

03/29/17
Route Mobile Founders Invest In Esports

Route Mobile founders Rajdip and Sandip Gupta announced an investment of $10M "to start an electronic gaming startup, Cobx Gaming Ventures," according to OUTLOOK INDIA. Cobx Founder Rajdip said, "As avid gamers ourselves, we have always wanted to contribute to the growth of professional esports." Mu ...

Tags: Finance, India

03/28/17
Arsenal Expands BNN Partnership

BNN Technology expanded its relationship with Arsenal. The new deal will see the Chinese technology, content and services company deliver content, develop coaching programs and provide VIP experiences for Chinese football fans while also offering e ...

Tags: Marketing and Sponsorship, United Kingdom, China

03/24/17
Tour De France To Hold Criterium In China

Tour de France organizers said that they will "stage a Shanghai criterium featuring top riders this year" as the event "bids to attract a following in China," according to the AFP. The "Etape China" for "thousands of enthusiasts" will be held in Changsha in September, before the criterium for elite ...

Tags: Events and Attractions, China

03/23/17
Southampton Close To Takeover

Premier League side Southampton "edged closer to being taken over" by a Chinese consortium after Lander Sports Development tabled a £190M ($237.2M) bid for the club, according to Alex Terrell of THE SUN. Owner Katharina Liebherr previously said that "she is looking for fresh investme ...

Tags: Finance, China, United Kingdom

03/22/17
MTV India To Air New Esports League

MTV India is "planning daily coverage of the recently unveiled" esports league UCypher, which "begins its first season in April," according to Rebecca Hawkes of RAPID TV NEWS. The esports league -- founded by media entrepreneur Ronnie Screwvala -- will also be "broadcast online on YouTube, YouT ...

Tags: Media, India

03/22/17
China's Fitness Boom Boosts Brands

China is "in the grip of a government-backed exercise boom, boosting local sportswear brands" and the likes of adidas and Nike, which are gaining market share "on the back of consumer upgrading and an embrace" of the "athleisure" fashion trend, according to Tom Hancock of the FINANCIAL TIMES. A ...

Tags: Finance, China

03/22/17
Warriors, Timberwolves To Play In China

The NBA announced two-time reigning MVP Stephen Curry and the Golden State Warriors are "headed to China for two preseason games against the Minnesota Timberwolves in October," according to Frank Pingue of REUTERS. The teams will play Oct. 5 in Shenzhen at the Shenzhen Universiade Center, "foll ...

Tags: Events and Attractions, China

03/22/17
Inter Milan Partners With SWM Motors

At a ceremony in Chongqing, China, on Tuesday, SWM Motors and Serie A side Inter Milan announced a collaboration which sees SWM Motors become an official partner of the club. The SWM X7 will be the official car of Inter Milan for the greater China area. Former Inter player Marco Materazzi unveiled t ...

Tags: Marketing and Sponsorship, Europe, China

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