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IPL Spot-Fixing Scandal Hasn't Hurt Brand As Sponsors, Advertisers Stay On

05 / 21 / 13

Advertisers and sponsors of the Indian Premier League "hope the scandal would not affect viewership of the tournament and impact its brand value," according to the PTI. Multi Screen Media, official broadcaster of the T20 format, said that fixing of matches by players of a particular team "would not ...

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Tags: Marketing and Sponsorship, India

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08/30/12
Asian Tour 'Major' Within Five-Year Plan

Asian Tour CEO Mike Kerr said the tour is in talks to set up an "iconic" golf event to rival the majors as early as '15, according to the AFP. Kerr has laid out "an ambitious vision" that sees the circuit expanding to match the current size of the European Tour in the next 10 years. Kerr: "Yes, I th ...

Tags: Events and Attractions, Asia

08/30/12
Yao Moves Into Private Equity

Former NBA player Yao Ming is moving into an "unfamiliar arena," the private equity arena, following reports he has bought and rebranded Chinese firm Chongqing Yufu Assets Management Group, according to Sonja Cheung of the WALL STREET JOURNAL. He is not the first celebrity to move into the private e ...

Tags: Finance, China

08/30/12
Event Notes

Mixed Martial Arts promotion ONE Fighting Championship is preparing to host its first event in the Philippines on Friday. "ONE FC: Pride of a Nation" will be held in the Smart Araneta Coliseum in Quezon City, where the "legendary Thrilla in Manila bout" between Muhammad Ali and Joe Frazier took plac ...

Tags: Events and Attractions, Asia

08/29/12
Drogba, Anelka Could Leave Shenhua

The Oriental Sports Daily reported that an "escalated equity stake rift among" Shanghai Shenhua FC's major stakeholders could have caused Didier Drogba and Nicolas Anelka, "two of the biggest names in the Chinese Super League," to have played their last match with Shenhua over the weekend, according ...

Tags: International Football, China

08/29/12
Exec Shakes Up Japan's Honma Golf

Honma Golf exec and Chinese businessman LIU JIANGUO has "shaken up" the company, a "once-venerable Japanese golf club maker that is now emerging from the stigma of a mid-2000s bankruptcy under the wing" of Chinese-controlled Marlion Holdings, according to KYODO. Marlion Holdings rescued Honma Golf ...

Tags: People and Pop Culture, China

08/29/12
IPL Loses Title Sponsor After Five Years

India's largest realty firm DLF has decided to end its five-year association with cricket's Indian Premier League as the title sponsor "and did not renew its contract that was due by last month," according to the PTI. The company said that it will "promote other sports and is currently exploring" va ...

Tags: Marketing and Sponsorship, India

08/28/12
AFL Is Scheduled To Come to China

A group fronted by ESPN Analyst Ron Jaworski was in Beijing on Monday to announce that the Arena Football League is "working on building a bridgehead in China," according to Dusty Lane of the CHINA DAILY. Jaworski said, "They will pick up on football very quickly. I watched the Olympics and watched ...

Tags: Franchises, China

08/28/12
KBO Sees Increase In Ticket Sales

With 48,529 tickets sold for the Korea Baseball Organization's Sunday games, the number of visitors to baseball stadiums this year hit 6 million "and keeps shooting up with great force to crash last year’s record" of 6,810,028, according to Jung Min-ho of the KOREA TIMES. As of Monday, the KBO ...

Tags: Leagues and Governing Bodies, Asia

08/28/12
NBA To Run Basketball Clinics In Myanmar

The NBA and WNBA, in partnership with the U.S. Department of State's Bureau of Educational and Cultural Affairs, sent Charlotte Bobcats GM Richard Cho, former WNBA player Allison Feaster, L.A. Lakers Assistant Coach Darvin Ham and former NBA player Marty Conlon to Rangoon, Myanmar (Burma) on Sunday ...

Tags: Leagues and Governing Bodies, Asia

08/28/12
JOC Mistake Costs Hammer Thrower

The IOC cautioned Japan's Olympic body during the London Games over a handbook that urged its athletes to vote for hammer thrower Koji Murafushi in his campaign to win a seat on the IOC's Athlete's Commission, according to KYODO. The Bronze Medal-winning hammer thrower received enough votes to win e ...

Tags: Leagues and Governing Bodies, Japan

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