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IPL Spot-Fixing Scandal Hasn't Hurt Brand As Sponsors, Advertisers Stay On05 / 21 / 13Advertisers and sponsors of the Indian Premier League "hope the scandal would not affect viewership of the tournament and impact its brand value," according to the PTI. Multi Screen Media, official broadcaster of the T20 format, said that fixing of matches by players of a particular team "would not ... Tags: Marketing and Sponsorship, India |
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Q&A With Chinese Sports Marketing CEO
Just this year in Chinese sports, the Chinese Super League acquired former Chelsea striker Didier Drogba, Yao Ming returned home and is leading grassroots basketball programs, and Olympic swimmer Ye Shiwen won two Gold Medals in London, while setting world records. China is on the world sporting map ...
Tags: Marketing and Sponsorship, China
Singapore Open, WSG Sign Extension
The Singapore Open and World Sport Group extended their deal another five years, but the event is still "facing a possible change of dates, prize money and even sanctioning bodies as organisers search for a new title sponsor" after the withdrawal of British bank Barclays, according to Talek Harris o ...
Tags: Events and Attractions, Asia
NBA Names Broadcast Partner In India
The NBA and Multi Screen Media have formed a new multi-year TV partnership that makes Sony Six the NBA's exclusive broadcast partner in India. The deal will include live NBA games, original programming and grassroots basketball events hosted by both sides. The two companies will create customized lo ...
Korea Basketball Ref Allegedly Bribed
A referee in the Korean Basketball League "allegedly received a bribe from a team in exchange for favorable calls" in '08 according to Yoon Min-sik of the KOREA HERALD. Both the referee's name and the team involved "were withheld by authorities." Police of the city of Busan said that an unnamed offi ...
Tags: Leagues and Governing Bodies, Asia
Bangkok's Futsal Arena Gets Red Light
The Futsal World Cup in Thailand "descended into chaos" on Tuesday as FIFA said that the tournament's showpiece arena, due to host the final as well as other games, would not be ready in time, according to Brian Homewood of REUTERS. The announcement came with the tournament's group stage already und ...
Tags: Events and Attractions, Asia
Korea Baseball Adds 10th Team
Telecom giant KT has officially announced its plan to establish a 10th professional baseball club under the Korea Baseball Organization, according to Kang Seung-woo of the KOREA TIMES. The company signed a memorandum of understanding with Gyeonggi Province and Suwon City "for mutual support in creat ...
Tags: Leagues and Governing Bodies, Asia
BCCI Denies Plea For Pataudi Recognition
The Board of Control for Cricket in India on Tuesday rejected former Bollywood actress SHARMILA TAGORE 's "demand to name the ensuing India-England series after her husband," the late former India captain ALI KHAN PATAUDI , according to the IANS. The BCCI said that the series has been named after ...
Tags: People and Pop Culture, India
Mission Hills Boss Backs Duel In China
Despite "outlandish scenes" at the "Duel at Jinsha Lake" between Tiger Woods and Rory McIlroy last week in China, Mission Hills Golf Club Chair & CEO Ken Chu said such events were "fine" as they helped raise the profile of golf in China, according to the AFP. Chu also "played down the need for m ...
Tags: Events and Attractions, China
Busan Will Host Asia Series Baseball
Sajik Stadium in Busan, South Korea will serve as the venue for the Asia Series baseball tournament from Thursday to Sunday, according to Yoo Jee-ho of YONHAP. This year, six clubs from South Korea, Japan, Taiwan, China and Australia will compete for 500M won ($458,000) in championship prize money. ...
Tags: Events and Attractions, Asia
Chinese Football Club Bought Out
Dalian Aerbin Group Chair Zhao Mingyang has bought Chinese Super League club Dalian Shide, according to the CHINA DAILY. At a meeting with players on Friday, the day before the club's last match, Zhao said: "Aerbin has already bought the Dalian Shide football club with 320M yuan ($51M)." Aerbin will ...
Tags: International Football, China
