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03/23/16
Ten Sports To Air United Basketball Alliance

Ten Sports Network, South Asia’s leading sports broadcaster, partnered with United Basketball Alliance "to bring India’s first Professional Basketball League to Ten Sports Network," according to ADVANCED TELEVISION. The league "will span over a month, kicking off in Pune and then moving ...

Tags: Media, India

03/23/16
Wanda Opens Door To China For Ironman

Dalian Wanda’s relationship with the Chinese government has been the key to Ironman’s entrance into the Chinese market. With cities Xiamen and Hefei each debuting an Ironman 70.3 in the fall, the Chinese property company’s acquisition of Ironman owner World Triathlon Corp. for $650 ...

Tags: Events and Attractions, China

03/23/16
Samsung Lions Move Into New Ballpark

Korea Baseball Organization club Samsung Lions "moved from the oldest baseball stadium in the country to the newest," according to YONHAP. The Lions hosted the LG Twins at Daegu Samsung Lions Park in Daegu, the first official contest in the brand new, 24,000-seat venue. The club had been playing at ...

Tags: Facilities, Asia

03/22/16
HKT Sponsors HK Formula E Race

Hong Kong's inaugural Formula E race in October "awarded its title sponsorship to HKT," according to Kevin Kung of the SOUTH CHINA MORNING POST. The telecom said that it "will provide a fibre-optic broadband network and other latest technologies to support live broadcast." HKT said that "other ...

Tags: Marketing and Sponsorship, Asia

03/22/16
NFL Planning To Play More Int'l Games

The NFL has not shied away from expanding its reach overseas. The league is returning to Mexico City in '16 and has been open about its aspirations to go above and beyond its second home in England. According to NFL Media's Albert Breer, that could involve a regular-season game in China as early as ...

Tags: Leagues and Governing Bodies, Europe, China

03/21/16
China President Orders Clean Winter Games

China President Xi Jinping said China must hold a Winter Olympics that is "clean as the snow" when it hosts the event in '22, after two corruption scandals involving Chinese officials linked to the Games, according to Zhou & Blanchard of REUTERS. Beijing, along with the nearby city of Zhangjiako ...

Tags: Olympics, China

03/18/16
NBA Sets Sights On India As New Frontier

When the NBA "staged its All-Star Game in Toronto this year it was another subtle sign of a league's global ambitions," according to Steve Keating of REUTERS. The first time the event was held outside the U.S. "could hardly be considered daring or groundbreaking." There "are no such basketball blood ...

Tags: Leagues and Governing Bodies, India

03/17/16
POCOG Partners With Lotte Group

The PyeongChang Organizing Committee for the 2018 Olympic and Paralympic Winter Games signed an official domestic sponsorship agreement with Lotte Group. As an official domestic sponsor for PyeongChang 2018, Lotte Group will be able to exercise various marketing rights in Korea -- use of the Games d ...

Tags: Olympics, Asia

03/15/16
Le Sports Signs Deal For FA Cup

Le Sports, the sports broadcasting subsidiary of Chinese e-commerce firm Le Eco, "acquired exclusive rights to broadcast England’s FA Cup in China," according to SOCCEREX. Le Sports "will broadcast the last seven matches of this season’s edition" of the domestic knock-out football compet ...

Tags: Media, China

03/14/16
India Convinces Pakistan To Play T20

The Pakistan government cleared the national cricket team's participation in the World Twenty20 on Friday after hosts India "addressed concerns about the safety and security of their players," according to Asad Hashim of REUTERS. The "much-anticipated" March 19 clash between the neighbors had "earli ...

Tags: Events and Attractions, India

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