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Tour De France A Bargain For Sponsors As Team Sponsorships Drop 50%

Published in SportsBusiness Daily Global on 07 / 29 / 14

The Tour de France "is a bargain for sponsors, courtesy of Lance Armstrong," according to Danielle Rossingh of BLOOMBERG. The event "could once demand large investments from potential backers." Hilversum, Netherlands-based sports marketing consultant Frank van den Wall Bake said that tainted by dopi...

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Tags: Marketing and Sponsorship, Europe

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01/27/14
Evergrande Academy Has Lofty Goals

Evergrande Int'l Football School in China "lives up to its name," according to Demetri Sevastopulo of the FINANCIAL TIMES. With clock towers, medieval turrets and spires, it looks like J.K. Rowling and Walt Disney "have built a magical castle" in rural Guangdong. Even in China, "where construction r ...

Tags: International Football, China

01/27/14
2020 Organizing Committee Launched

The Japanese Olympic Committee and the Tokyo Metropolitan Government launched the organizing committee for the 2020 Olympics and Paralympics Friday with former PM Yoshiro Mori "as its head to start preparation in full swing," according to Masaaki Kameda of the JAPAN TIMES. JOC President Tsunekazu Ta ...

Tags: Olympics, Japan

01/27/14
Khost Cricket Stadium Contruction Begins

The construction of a cricket stadium with the capacity of 30,000 was "inaugurated on Thursday" in Afghanistan's southeastern Khost province, according to Mohammad Haroon of PAJHWOK AFGHAN NEWS. Khost Governor Abdul Jabar Naeemi laid the foundation stone of the stadium and said that the $1.3M donati ...

Tags: Facilities, Asia

01/27/14
KBO Hall Of Fame Pegged For Busan

The South Korean southern port city of Busan "will soon reach an agreement" with the Korea Baseball Organization to build the sport's Hall of Fame, according to YONHAP. Officials said that Busan, the nation's second-largest city, will sign a deal next month with the KBO and the county of Kijang with ...

Tags: Facilities, Asia

01/24/14
Sony SIX To Take On STAR Sports

Indian sports channel Sony SIX "is gearing up to take on" STAR Sports "in a bid to emerge as the leading sports broadcaster in the country," according to Manu Balachandran of the Indian BUSINESS STANDARD. The company set up almost two years ago recently won the rights to the 2014 and 2018 FIFA World ...

Tags: Media, India

01/24/14
Thailand Open Postponed Due to Unrest

This year's Thailand Open "has been postponed after the Thai government declared a 60-day state of emergency in the troubled Southeast Asian country," according to Amlan Chakraborty of REUTERS. Emergency was declared on Wednesday with the Thai government "hoping to prevent an escalation in anti-gove ...

Tags: Events and Attractions, Asia

01/24/14
BCCI Backs Proposed ICC Revamp

The Board of Control for Cricket in India "unanimously approved the draft proposal" of the Int'l Cricket Council Commercial Rights Working Group at the emergent working committee meeting on Thursday, according to THE HINDU. The proposal "was aimed at apportioning" the bulk of the ICC's exec decision ...

Tags: Leagues and Governing Bodies, India

01/23/14
IPL 7 Likely To Stay In India

Despite talk of a part of Indian Premier League 7 moving out of the country, the high-profile tournament may be hosted at home after all as the Board of Control for Cricket in India "has received a positive response from the Union home ministry," according to Indranil Basu of the TIMES OF INDIA. Wit ...

Tags: Events and Attractions, India

01/23/14
BCCI Doubles Profit Form IPL

The Indian cricket board "has nearly doubled its profits from the cash rich Indian Premier League's sixth edition held in 2013 compared to its profit from the fifth edition in 2012," according to the PTI. The Board of Control for Cricket in India finance committee met Wednesday in Chennai "to intima ...

Tags: Finance, India

01/23/14
HK Jockey Club To Commingling Bets With U.S.

Hong Kong Jockey Club "expects to be commingling bets" with the U.S. by April, but the same cooperation with Australia "is now looking less likely to take place this season," according to Alan Aitken of the SOUTH CHINA MORNING POST. The Jockey Club estimates commingling with all the nations operatin ...

Tags: Finance, Asia

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