More Stories

LeSporting Launching Paid Memberships

LeSports announced its VIP paid membership plan on Wednesday, "marking Chinese mainland the second region to launch the service after Hong Kong," according to Liu Zheng of CHINA DAILY. LeSports said in a statement, "The Chinese mainland launch also represents the most commercially promising and stra ...

Tags: Media, China

Indian Sponsorships Grew 12.3% In '15

As Indian sports viewers' appetite for other sports grows, advertisers and broadcasters are "seeing value in putting their money behind new formats and leagues," according to Gouri Shah of LIVE MINT. Sports sponsorship in India grew 12.3% to Rs 5,185.4 crore ($779.4M) in '15 from Rs 4,616. ...

Tags: Marketing and Sponsorship, India

Cargill Foods India, Rising Pune Partner

Cargill Foods India said that "it will be the principal sponsor" of the MS Dhoni-captained Indian Premier League side Rising Pune Supergiants team in the upcoming edition of the IPL, according to Jayashree Bhosale of the ECONOMIC TIMES. The company said that "the proportion of housewives watching cr ...

Tags: Marketing and Sponsorship, India

Port Adelaide Teams Up With CCTV

Australian Football League side Port Adelaide and Chinese state broadcaster CCTV reached an agreement to broadcast the club's games throughout China. The agreement will see Port Adelaide’s upcoming home games against Essendon in Round 3 and Geelong in Round 5 broadcast on CCTV, with the latter ...

Tags: Media, Australia, China

Suning Commerce Group Wants Inter Stake

Chinese Super League side Jiangsu Suning owner Suning Commerce Group reportedly wants "to buy 20 percent" of Serie A side Inter Milan, according to FOOTBALL ITALIA. Inter President Erick Thohir's search for investors in Asia has been "well publicised as he looks for a fresh injection of cash into th ...

Tags: Franchises, China

Indian Supreme Court Slams BCCI

The Indian Supreme Court on Tuesday "slammed the Board of Control for Cricket in India and accused it of doing nothing to develop cricket in the country," according to the TIMES OF INDIA. The BCCI came in for "sharp criticism after it informed the apex court that allocation of funds to eleven states ...

Tags: Leagues and Governing Bodies, India

MP & Silva Will Organize Nations Cup

The Malaysian FA (FAM) and MP & Silva announced the launch of a new int'l age-group tournament where Malaysia will be the inaugural host country of the Nations Cup. Organized by MP & Silva, the Nations Cup aims to be an annual tournament that provides high-quality competition for national fo ...

Tags: Events and Attractions, Asia

Tokyo 2020 CEO Weighs In On Security

Tokyo 2020 CEO Toshiro Muto said that security "is his greatest concern but believes Japan will be safe from the kind of mass street protests currently overshadowing this summer’s Rio de Janeiro Games," according to Andrew McKirdy of the JAPAN TIMES. He said, "If I had to choose just one ...

Tags: Olympics, Japan

Figure Skating To Be Held In Mornings

All figure skating competitions during the 2018 PyeongChang Olympics will start at 10am local time, which will "put the events in prime time in North America," according to longtime Olympics writer Philip Hersh. The "day-of-competition final practice will be earlier in the morning." There is a 13-ho ...

Tags: Olympics, Asia

IPL Contributed $172M To Indian GDP

Many of the world’s top cricketers "will gather in India next month to compete in a league that didn’t exist 10 years ago, yet now contributes billions of rupees to the country’s economy," according to Colin Simpson of BLOOMBERG. The Indian Premier League "features eight franchise ...

Tags: Leagues and Governing Bodies, India

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug